A business day in Tel Aviv
WhatsApp Business API for Indian firms serving Tel Aviv through the Israeli week
Israel's working week starts on Sunday, the one day most Indian desks are closed. A Tel Aviv client who writes that morning should still get an answer, from an automated flow, an on-call agent or a reply inside the window.
- 08:30
Sunday: the Tel Aviv week begins. In India it is 12:00 on a day off.
- 10:00
A dealer asks for a parcel's memo number; the flow answers from your system at once.
- 13:00
An IT client reports an outage. It is 16:30 in Pune and the on-call engineer takes it.
- 17:00
Offices empty out at 20:30 India time; the rest waits, labelled, for Monday's desk.
For Indian IT firms, diamond traders, NRI banks and travel firms with clients, dealers, workers or families in Tel Aviv: how to cover Israel's Sunday working day from India, which languages templates need, how to keep two clocks called IST apart, and what each +972 message costs in rupees.
See it work
Who answers a Tel Aviv question on a Sunday
At 10:00 on a Sunday a Tel Aviv customer asks about an order. In India it is 13:30 and the office is shut. Watch the question pass down the layers until somebody, or something, answers it.
The overlap between the two working weeks is Monday to Thursday. On Sunday Israel works and India mostly does not; on Friday the position is reversed for many Israeli offices. A programme that only runs on Indian office days leaves Tel Aviv customers waiting at the start of their week.
On InfiQ the first layer can be an InfiQ Flows chatbot, and the rest live in the shared team inbox, with labels, transfers and private notes for whoever picks the thread up.
One Sunday question, five layers
PayloadA Sunday-morning question from Tel Aviv
Enters at the top, travels down through 5 layers
Hop 5 of 5: the payload is in layer 5, Monday desk in India. Everything else is answered in free text on Monday morning, before 13:30 India time closes the window.
Tel Aviv and India, in the embassy's words
India's embassy in Israel sits on Hayarkon Street in Tel Aviv. Its pages describe the relationship and the people on both sides of it.
Full diplomatic relations began in 1992; the July 2017 visit made the tie a strategic partnership, raised in February 2026 to a Special Strategic Partnership for Peace, Innovation and Prosperity.[1]
Trade grew from US$200 million in 1992, mostly diamonds, to a peak of US$10.77 billion in FY 2022-23, then fell to US$6.53 billion and US$3.75 billion in the next two years, which the embassy puts down to regional security and disrupted trade routes.[2]
Pearls and precious stones head the goods in both directions, alongside chemicals, machinery and electrical equipment.[2]
TCS, State Bank of India, Sun Pharma, Infosys, Tech Mahindra and Wipro Infrastructure Engineering are among the Indian companies in Israel; an Adani-led consortium took over Haifa Port in 2022 for US$1.18 billion.[2]
A bilateral investment agreement was signed in September 2025, and terms of reference for a free trade agreement in November 2025.[2]
More than 48,000 Indian citizens live in Israel, mainly caregivers, construction and farm workers, diamond traders, IT professionals and about 1,000 students; the Indian Cultural Centre in Tel Aviv has run since January 2020.[1]
About 85,000 Jews of Indian origin live in Israel, most of them Bene Israel from Maharashtra, with smaller Cochini, Baghdadi and Bnei Menashe communities.[3]
Who messages what
Indian senders with Tel Aviv on the other end
Four kinds of business, and the first templates each of them needs approved for +972 numbers.
| Sector | What it sends on WhatsApp |
|---|---|
| IT and engineering-services firmsTCS, Infosys, Tech Mahindra and Wipro Infrastructure Engineering are on the embassy's list, with delivery teams in India serving clients whose week starts on Sunday.[2] |
|
| Diamond and gem tradersPearls and precious stones lead the trade both ways, and diamond traders are among the Indian citizens working in Israel.[2],[1] |
|
| NRI banks, remittance and insuranceMost of the 48,000 Indian citizens in Israel work as caregivers or in construction and farming, and send money and paperwork home.[1] |
|
| Travel firmsFamilies of Indian origin keep ties to Maharashtra, Kerala, Kolkata and the north-east, and the embassy describes India as an attractive destination for Israelis.[3],[1] |
|
Hebrew for Tel Aviv, Indian languages for the families
Meta approves each language version of a template separately. A Tel Aviv programme can need several, depending on who it writes to.
Order numbers and amounts stay in Latin digits inside a Hebrew template, so check how each variable sits in a right-to-left line before you submit. Replies inside the 24-hour window can be in any language your agents write; InfiQ's own support team works in English and Hindi.
| Language | Meta code | Use it for |
|---|---|---|
| Hebrew | he | Israeli clients and customers; right-to-left |
| English | en | Tech clients, diamond dealers and international contacts |
| Hindi | hi | Indian citizens working in Israel who prefer it |
| Marathi | mr | Older Bene Israel family members with roots in Maharashtra, if they ask for it |
Prices in ₹ and ILS
What a message to a Tel Aviv number costs
Israeli numbers are billed at Israel's line of Meta's rate card: ₹0.4662 for an order or remittance update, ₹3.10 for an offer, ₹0.4662 for a login code and ₹0.4662 for a service reply, in rupees before GST. Plans start at ₹999 a month.
Snapshot rates · as of 20 Oct 2026, 00:02 UTC
Lite
₹999 / month≈ ₪32.61 ILS
₹833 / month, billed yearly≈ ₪27.19 ILS
Growth
₹2,999 / month≈ ₪97.88 ILS
₹2,499 / month, billed yearly≈ ₪81.56 ILS
Enterprise
Custom volume pricing, custom SLA and dedicated infrastructure.
Per message to Tel Aviv · Israel
| Category | ₹ INR | ILS |
|---|---|---|
| Marketing | ₹3.1045 | ₪0.101 |
| Utility | ₹0.4662 | ₪0.0152 |
| Authentication | ₹0.4662 | ₪0.0152 |
| Service | ₹0.4662 | ₪0.0152 |
Per-message rates for all 47 markets, in ₹ and ILS
| Market | Marketing | Utility | Authentication | Service |
|---|---|---|---|---|
| Argentina | ₪0.177₹5.4352 | ₪0.0747₹2.2874 | ₪0.0747₹2.2874 | ₪0.0747₹2.2874 |
| Bangladesh | ₪0.210₹6.4397 | ₪0.0106₹0.3254 | ₪0.0106₹0.3254 | ₪0.0106₹0.3254 |
| Brazil | ₪0.179₹5.4970 | ₪0.0195₹0.5981 | ₪0.0195₹0.5981 | ₪0.0195₹0.5981 |
| Chile | ₪0.255₹7.8162 | ₪0.0574₹1.7585 | ₪0.0574₹1.7585 | ₪0.0574₹1.7585 |
| Colombia | ₪0.0359₹1.0993 | ₪0.0023₹0.0706 | ₪0.0023₹0.0706 | ₪0.0023₹0.0706 |
| Egypt | ₪0.185₹5.6629 | ₪0.0103₹0.3167 | ₪0.0103₹0.3167 | ₪0.0103₹0.3167 |
| France | ₪0.247₹7.5588 | ₪0.0861₹2.6393 | ₪0.0861₹2.6393 | ₪0.0861₹2.6393 |
| Germany | ₪0.392₹12.0088 | ₪0.158₹4.8386 | ₪0.158₹4.8386 | ₪0.158₹4.8386 |
| Hong Kong | ₪0.210₹6.4397 | ₪0.0746₹2.2867 | ₪0.0746₹2.2867 | ₪0.0746₹2.2867 |
| Hungary | ₪0.247₹7.5596 | ₪0.100₹3.0700 | ₪0.100₹3.0700 | ₪0.100₹3.0700 |
| India | ₪0.0308₹0.9435 | ₪0.0063₹0.1941 | ₪0.0046₹0.1402 | ₪0.0047₹0.1450 |
| Indonesia | ₪0.118₹3.6133 | ₪0.0717₹2.1979 | ₪0.0717₹2.1979 | ₪0.0717₹2.1979 |
| Iraq | ₪0.0979₹2.9992 | ₪0.0227₹0.6943 | ₪0.0227₹0.6943 | ₪0.0227₹0.6943 |
| Israel | ₪0.101₹3.1045 | ₪0.0152₹0.4662 | ₪0.0152₹0.4662 | ₪0.0152₹0.4662 |
| Italy | ₪0.228₹6.9847 | ₪0.0861₹2.6369 | ₪0.0861₹2.6369 | ₪0.0861₹2.6369 |
| Kazakhstan | ₪0.173₹5.3098 | ₪0.0516₹1.5824 | ₪0.0516₹1.5824 | ₪0.0516₹1.5824 |
| Kuwait | ₪0.227₹6.9671 | ₪0.126₹3.8671 | ₪0.126₹3.8671 | ₪0.126₹3.8671 |
| Malaysia | ₪0.247₹7.5644 | ₪0.0402₹1.2314 | ₪0.0402₹1.2314 | ₪0.0402₹1.2314 |
| Mexico | ₪0.114₹3.4877 | ₪0.0244₹0.7471 | ₪0.0244₹0.7471 | ₪0.0244₹0.7471 |
| Morocco | ₪0.119₹3.6425 | ₪0.0660₹2.0218 | ₪0.0660₹2.0218 | ₪0.0660₹2.0218 |
| Netherlands | ₪0.459₹14.0494 | ₪0.144₹4.3987 | ₪0.144₹4.3987 | ₪0.144₹4.3987 |
| Nepal | ₪0.210₹6.4397 | ₪0.0098₹0.2990 | ₪0.0098₹0.2990 | ₪0.0098₹0.2990 |
| Nigeria | ₪0.148₹4.5421 | ₪0.0192₹0.5898 | ₪0.0192₹0.5898 | ₪0.0192₹0.5898 |
| Oman | ₪0.0979₹2.9992 | ₪0.0709₹2.1709 | ₪0.0709₹2.1709 | ₪0.0709₹2.1709 |
| Pakistan | ₪0.136₹4.1620 | ₪0.0431₹1.3200 | ₪0.0431₹1.3200 | ₪0.0431₹1.3200 |
| Peru | ₪0.202₹6.1843 | ₪0.0861₹2.6392 | ₪0.0861₹2.6392 | ₪0.0861₹2.6392 |
| Poland | ₪0.105₹3.2105 | ₪0.0349₹1.0702 | ₪0.0349₹1.0702 | ₪0.0349₹1.0702 |
| Qatar | ₪0.0979₹2.9992 | ₪0.0344₹1.0547 | ₪0.0344₹1.0547 | ₪0.0344₹1.0547 |
| Romania | ₪0.247₹7.5596 | ₪0.0830₹2.5436 | ₪0.0830₹2.5436 | ₪0.0830₹2.5436 |
| Russia | ₪0.230₹7.0520 | ₪0.115₹3.5173 | ₪0.115₹3.5173 | ₪0.115₹3.5173 |
| Saudi Arabia | ₪0.165₹5.0537 | ₪0.0307₹0.9401 | ₪0.0307₹0.9401 | ₪0.0307₹0.9401 |
| Singapore | ₪0.210₹6.4397 | ₪0.0459₹1.4072 | ₪0.0459₹1.4072 | ₪0.0459₹1.4072 |
| South Africa | ₪0.109₹3.3385 | ₪0.0273₹0.8369 | ₪0.0273₹0.8369 | ₪0.0273₹0.8369 |
| Spain | ₪0.203₹6.2161 | ₪0.0574₹1.7578 | ₪0.0574₹1.7578 | ₪0.0574₹1.7578 |
| Sri Lanka | ₪0.210₹6.4397 | ₪0.0057₹0.1759 | ₪0.0057₹0.1759 | ₪0.0057₹0.1759 |
| Turkey | ₪0.0313₹0.9587 | ₪0.0026₹0.0792 | ₪0.0026₹0.0792 | ₪0.0026₹0.0792 |
| Ukraine | ₪0.247₹7.5596 | ₪0.0853₹2.6138 | ₪0.0853₹2.6138 | ₪0.0853₹2.6138 |
| United Arab Emirates | ₪0.165₹5.0537 | ₪0.0451₹1.3811 | ₪0.0451₹1.3811 | ₪0.0451₹1.3811 |
| United Kingdom | ₪0.182₹5.5795 | ₪0.0631₹1.9346 | ₪0.0631₹1.9346 | ₪0.0631₹1.9346 |
| North America | ₪0.0717₹2.1976 | ₪0.0098₹0.2989 | ₪0.0098₹0.2989 | ₪0.0098₹0.2989 |
| Rest of Africa | ₪0.0646₹1.9796 | ₪0.0115₹0.3516 | ₪0.0115₹0.3516 | ₪0.0115₹0.3516 |
| Rest of Asia Pacific | ₪0.242₹7.4057 | ₪0.0324₹0.9938 | ₪0.0324₹0.9938 | ₪0.0324₹0.9938 |
| Rest of Central & Eastern Europe | ₪0.247₹7.5596 | ₪0.0607₹1.8595 | ₪0.0607₹1.8595 | ₪0.0607₹1.8595 |
| Rest of Latin America | ₪0.212₹6.5048 | ₪0.0324₹0.9934 | ₪0.0324₹0.9934 | ₪0.0324₹0.9934 |
| Rest of Middle East | ₪0.113₹3.4490 | ₪0.0261₹0.7998 | ₪0.0261₹0.7998 | ₪0.0261₹0.7998 |
| Rest of Western Europe | ₪0.170₹5.2054 | ₪0.0490₹1.5019 | ₪0.0490₹1.5019 | ₪0.0490₹1.5019 |
| Other | ₪0.173₹5.3098 | ₪0.0221₹0.6769 | ₪0.0221₹0.6769 | ₪0.0221₹0.6769 |
Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A worker in Tel Aviv who still uses an Indian +91 number is charged at the India rate, ₹0.19 for a remittance confirmation. Shekel amounts in the converter are indicative; InfiQ invoices in rupees.
Work out your own monthly cost by message type.
Calculate your exact costOn InfiQ
What an Indian team runs on InfiQ for Tel Aviv
Cover for a working Sunday, and templates in more than one script.
InfiQ Flows chatbot builder
A no-code builder for automated conversations (27 blocks, versioned publishing with rollback), priced per flow; the Growth plan includes one.
A Hebrew and English flow answers order-status and document questions on a Tel Aviv Sunday, and hands the rest to a person.
Learn moreShared team inbox
Sunday threads wait labelled for the on-call agent or the Monday desk, with transfers and notes so nothing is answered twice.
Template manager and library
Draft he, en and hi versions side by side and test right-to-left variables before Meta's review.
Consent records and opt-out enforcement
Each Tel Aviv contact's opt-in is kept with its source and time, and STOP blocks later sends.
Nearby
City pages near Tel Aviv
Nearest first, in Israel and the neighbouring countries.
The rules on promotional messages apply across the country; the Israel guide explains what section 30A of the Communications Law asks of an advertisement and what Amendment 13 changed.
Guides for Tel Aviv teams
Questions Tel Aviv businesses ask
- Israel's week starts on Sunday, when our Indian office is shut. How do we answer Tel Aviv customers on Sunday mornings?
- Put an automated flow first for the common questions, keep one person on call for urgent threads, and let the Monday desk answer the rest. A customer's message opens a 24-hour window, so a free-text reply on Monday morning before 13:30 India time still answers a 10:00 Sunday message.
- Israel and India both abbreviate their clock as IST. How do we schedule a 09:00 Tel Aviv message without mixing them up?
- Schedule in the Asia/Jerusalem time zone, not by abbreviation. In winter 09:00 in Tel Aviv is 12:30 in India; in Israeli summer time it is 11:30. Israel's clocks go back on 25 October 2026 and forward on Friday 26 March 2027, a few days before Europe's.
- We send diamond parcels from Mumbai to dealers in the Ramat Gan diamond district next to Tel Aviv. Can consignment confirmations go on WhatsApp?
- Yes, once the dealer has opted in. A confirmation about a parcel the dealer is expecting is a utility template, ₹0.4662 per delivered message to an Israeli number, usually in English. Keep memo and parcel numbers as variables so they are never retyped by hand.
- Our bank serves Indian caregivers working in Tel Aviv. Should remittance alerts go to their Israeli or their Indian numbers?
- To whichever number the customer gave and opted in on. An alert to a +972 number costs ₹0.4662; to a +91 number kept from home, ₹0.19. Approve the alert in Hindi and English and let each customer choose at opt-in.
- Our Mumbai travel firm plans heritage trips for Bene Israel families in Tel Aviv. Can itineraries be in Marathi?
- Yes. Marathi, code mr, is on Meta's template list, so an itinerary template can be approved in Marathi alongside Hebrew and English versions. Ask each family which language they want when they book; younger members may prefer Hebrew or English.
- A Tel Aviv startup asked about our engineering services on WhatsApp. Can we follow up with offers later?
- Answer what they asked inside the window they opened. Later promotions are marketing templates at ₹3.10 and need the startup's agreement first; Israel's spam law adds its own requirements for advertisements, which the Israel guide explains.
Sources
Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.
- [1]India–Israel Bilateral Relations (August 2026) · Embassy of India, Tel Aviv · read 2026-10-20
- [2]India–Israel Bilateral Economic Relations (February 2026) · Embassy of India, Tel Aviv · read 2026-10-20
- [3]Indian Community in Israel · Embassy of India, Tel Aviv · read 2026-10-20
- [4]tzdb 'asia' file: Asia/Jerusalem (Zion rules) and Asia/Kolkata · IANA Time Zone Database · read 2026-10-20
Cover Tel Aviv's Sunday from India
Start a 7-day Lite trial, no card needed, set up a Hebrew and English flow for Sunday questions, and send your first templates once Meta business verification is complete. If your business is based in Tel Aviv, talk to sales about whether InfiQ fits.
Route
Tel Aviv
Official WhatsApp Business Platform