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WhatsApp

OTP authentication

OTPs that arrive in under 5 seconds.

Deliver one-time passwords and login codes over WhatsApp using Meta's authentication template category, complete with a copy-code button. Businesses in India typically see very high delivery at 30–40% lower cost per code than SMS.

Headline outcome

<5s

typical OTP delivery time

98%

OTP delivery rate

3s

median delivery time

Use cases

How otp authentication teams use InfiQ

Authentication templates

Meta's dedicated auth category uses fixed, pre-approved copy with a copy-code or one-tap autofill button, so templates clear review in minutes rather than days.

Trigger from your login flow

One REST call from your backend sends the code — a drop-in replacement for your existing SMS OTP endpoint, with the same request-response pattern.

Sub-5-second delivery

Codes typically land in 1–3 seconds on an active WhatsApp connection, before most users have switched back to your app.

Automatic SMS fallback

If no delivered status arrives within a window you set — say 10 seconds — InfiQ hands the code off to your SMS route so no login stalls.

Lower cost per code

Authentication messages in India are priced competitively with A2P SMS (₹0.14 per delivered OTP, ex-GST), and you only pay for messages that actually deliver.

Per-message delivery tracking

Webhooks report sent, delivered and read for every code, so you can measure OTP-to-login conversion by route, country and hour of day.

Measurable outcomes

The numbers otp authentication teams track

Every journey is measured end to end — from first message to the business outcome — inside one analytics view.

Analytics · OTP authentication Last 30 days

Journey funnel

OTP requested100%
Delivered on WhatsApp98%
Read within 30 seconds93%
Login completed88%

OTP delivery rate

98%

median delivery time

3s

lower cost per OTP vs SMS

35%

9:41
D

Dhanika Pay

online

TodayMessages are end-to-end encrypted. No one outside of this chat can read them.

Dhanika Pay verification

482913 is your Dhanika Pay login code. Do not share it with anyone. Valid for 10 minutes.18:42

Copy code

Code worked — signed in on my new phone.18:43

New device sign-in

Your account was accessed from a new device (OnePlus 12, Pune) at 18:43. If this wasn't you, secure your account now.18:43

That was me

Secure account

That was me18:44

Thanks for confirming. This device is now trusted — future sign-ins from it won't trigger alerts.18:44

Message

The customer experience

What otp authentication customers see

Verified business name, rich templates and tap-to-act buttons — a conversation, not a notification.

Talk to InfiQ

Put WhatsApp to work for otp authentication

Tell us your use-case — we’ll tailor the templates and flows and estimate the cost.

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FAQ

Frequently asked questions

Do users need to opt in to receive OTPs on WhatsApp?

Yes — Meta requires opt-in for business-initiated messages, and the cleanest pattern is a channel picker at signup or login where the user chooses WhatsApp. InfiQ stores consent records with timestamps so you can evidence opt-in later.

How long does authentication template approval take?

Authentication templates use Meta's fixed copy, so approval usually takes minutes rather than the days free-form templates can need. You pick the button type (copy code or one-tap autofill), expiry warning and security disclaimer, then submit through InfiQ's dashboard or API.

What happens if a user isn't on WhatsApp or the code fails to deliver?

InfiQ fires a delivery webhook within seconds of each send, so your system knows immediately whether a code landed. Most teams trigger SMS fallback if no delivered status arrives within 10–15 seconds, which keeps login success higher than either channel achieves alone.

Can I customise the OTP message text?

Not freely — Meta locks authentication template copy to keep the category fast and abuse-resistant. You can add an expiry warning and a security disclaimer, and the code placeholder is filled per message through the API.

Is WhatsApp really cheaper than SMS for OTPs?

In India and many emerging markets, Meta's authentication rates typically come in 30–40% below A2P SMS, though pricing varies by country. Run both routes side by side during the 7-day free trial and compare cost per delivered code from your own dashboard.

How secure is OTP delivery on WhatsApp?

Messages are encrypted in transit, and you can set a code expiry window so stale OTPs can't be reused. InfiQ adds consent records, audit logs and access controls, with API keys scoped per application.

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