A business day in Rajpura
Rajpura began as a sarai on Sher Shah Suri's road and became a planned town for families from Bahawalpur after Partition. It still sits where roads and rail lines meet, and its business is moving goods and answering questions.
A transporter near Rajpura Junction confirms the day's loads to consignors before the trucks join NH 44.
A buyer asks a unit at the focal point for a rate and photos; the answers go back as replies.
A parent writes to a college office about hostel fees, in Punjabi.
Dispatch notices with truck numbers go out from the billing system as the last loads leave.
For the units at Rajpura's industrial focal point, the transporters working the junction and NH 44, the colleges on its roads and the grain traders and machinery dealers of its 250 villages: how to tell a reply from a template on the official WhatsApp Business API, which languages to approve, and what each message costs.
See it work
A unit at the focal point, a transporter by the junction and a college office all send the same few kinds of message. Answer the questions to see which ones are free-form replies and which need a template Meta has approved.
Most of what a Rajpura business sends in a day is a reply: a buyer asks, and the rate, the photo and the quote go back inside 24 hours without any template. Templates matter for the messages you start, and the category of each one sets its price.
The 24-hour service window explains how replies work, and the India guide covers consent under the DPDP Act.
Question 1 · up to 3
Has this person written to you on WhatsApp in the last 24 hours?
Your answers
None yet — pick an answer to start down the tree.
Path map
Depth 0 of up to 3. Circles are questions, squares are outcomes.
Reply in your own words
Rates, photos, a PDF quote or a location pin for the loading point are all replies inside the window. Each new message from them restarts it.
Path: “Yes, a buyer asked for a rate this morning”
Send an approved utility template
A dispatch notice with the truck number, an invoice or a fee reminder about something they already bought or joined.
Path: “No, we are writing first” → “A load that left the focal point, an invoice or a fee they owe”
Send an authentication template
A one-time code with nothing else in it; Meta keeps this category for passcodes only.
Path: “No, we are writing first” → “A passcode for an admission or supplier portal”
Send an approved marketing template
The season's rate list or an open-day invitation, to contacts whose opt-in source and time are recorded.
Path: “No, we are writing first” → “A new rate list, a harvest offer or an open day” → “Yes, the opt-in is on record”
Do not send it yet
Collect an opt-in first: a line on the order form, a QR at the counter, or a reply to a message they started.
Path: “No, we are writing first” → “A new rate list, a harvest offer or an open day” → “No, or we cannot tell”
Question 1: Has this person written to you on WhatsApp in the last 24 hours? 2 options.
Market brief
From the Patiala district page, PSIEC, Invest India's ODOP list and IBEF's Punjab profile; the history and transport lines are general background from Wikipedia.
Rajpura is a sub-division and tehsil of Patiala district, with Ghanaur as its sub-tehsil and three blocks: Rajpura, Ghanaur and Shambhu.[1]
The district page counts 250 villages in the Rajpura sub-division and credits the canals with turning once water-short fields into double-crop land.[1]
The Punjab Small Industries and Export Corporation lists IP Rajpura among the industrial areas of its Patiala zone.[2]
Invest India's One District One Product list names phulkari embroidery fabric for Patiala district.[3]
IBEF names tractors and auto components, agro-based industries, textiles and light engineering among Punjab's key industries, and rice and engineering goods among its exports.[4]
The town grew from a sarai built by Sher Shah Suri in the 1540s and a planned township for migrants from Bahawalpur after 1947; at Rajpura Junction the lines to Amritsar and to Patiala and Bathinda part, on NH 44.[5]
Four kinds of business in the town and its blocks, and what each sends most.
Manufacturers at IP Rajpura quote to buyers in other cities and states, and the buyer usually wants a rate, a photo and a dispatch date before an order.[2]
The junction and NH 44 put Rajpura on the way from Delhi to Amritsar and towards Patiala and Bathinda, and loads are booked and tracked by phone.[5]
Chitkara University's Punjab campus, Aryans College of Law and Swami Vivekanand Institute of Engineering and Technology draw students and parents with questions about courses, fees and hostels.[5]
The sub-division's 250 villages farm double-crop canal land, and the grain traders and machinery dealers who serve them deal with growers by phone.[1],[4]
Meta approves each template once per language. A Rajpura business usually needs Punjabi for growers and families, Hindi for drivers and buyers from other states, and English for invoices.
Each version is reviewed separately, so submit the Punjabi and Hindi dispatch notice together. Inside the 24-hour window staff can reply in whatever a customer writes. InfiQ's own support works in English and Hindi.
| Language | Meta code | Use it for |
|---|---|---|
| Punjabi | pa | Growers, parents and customers across the three blocks |
| Hindi | hi | Drivers, buyers and students from outside Punjab |
| English (India) | en_IN | Invoices, buyers' offices and college notices |
Prices in ₹, with USD and EUR
A plan from ₹999 a month, then each delivered message at the India rate: ₹0.145 for every reply to a buyer or a parent, ₹0.19 for a dispatch notice or fee reminder, ₹0.94 for a season's rate list to opted-in contacts and ₹0.14 for a portal passcode.
Snapshot rates · as of 20 Oct 2026, 00:02 UTC
Lite
₹999 / month≈ $10.51 USD
₹833 / month, billed yearly≈ $8.76 USD
Growth
₹2,999 / month≈ $31.55 USD
₹2,499 / month, billed yearly≈ $26.29 USD
Enterprise
Custom volume pricing, custom SLA and dedicated infrastructure.
Per message to Rajpura · India
| Category | ₹ INR | USD |
|---|---|---|
| Marketing | ₹0.9435 | $0.0099 |
| Utility | ₹0.1941 | $0.0020 |
| Authentication | ₹0.1402 | $0.0015 |
| Service | ₹0.1450 | $0.0015 |
| Market | Marketing | Utility | Authentication | Service |
|---|---|---|---|---|
| Argentina | $0.0572₹5.4352 | $0.0241₹2.2874 | $0.0241₹2.2874 | $0.0241₹2.2874 |
| Bangladesh | $0.0678₹6.4397 | $0.0034₹0.3254 | $0.0034₹0.3254 | $0.0034₹0.3254 |
| Brazil | $0.0578₹5.4970 | $0.0063₹0.5981 | $0.0063₹0.5981 | $0.0063₹0.5981 |
| Chile | $0.0822₹7.8162 | $0.0185₹1.7585 | $0.0185₹1.7585 | $0.0185₹1.7585 |
| Colombia | $0.0116₹1.0993 | $0.0007₹0.0706 | $0.0007₹0.0706 | $0.0007₹0.0706 |
| Egypt | $0.0596₹5.6629 | $0.0033₹0.3167 | $0.0033₹0.3167 | $0.0033₹0.3167 |
| France | $0.0795₹7.5588 | $0.0278₹2.6393 | $0.0278₹2.6393 | $0.0278₹2.6393 |
| Germany | $0.126₹12.0088 | $0.0509₹4.8386 | $0.0509₹4.8386 | $0.0509₹4.8386 |
| Hong Kong | $0.0678₹6.4397 | $0.0241₹2.2867 | $0.0241₹2.2867 | $0.0241₹2.2867 |
| Hungary | $0.0795₹7.5596 | $0.0323₹3.0700 | $0.0323₹3.0700 | $0.0323₹3.0700 |
| India | $0.0099₹0.9435 | $0.0020₹0.1941 | $0.0015₹0.1402 | $0.0015₹0.1450 |
| Indonesia | $0.0380₹3.6133 | $0.0231₹2.1979 | $0.0231₹2.1979 | $0.0231₹2.1979 |
| Iraq | $0.0316₹2.9992 | $0.0073₹0.6943 | $0.0073₹0.6943 | $0.0073₹0.6943 |
| Israel | $0.0327₹3.1045 | $0.0049₹0.4662 | $0.0049₹0.4662 | $0.0049₹0.4662 |
| Italy | $0.0735₹6.9847 | $0.0277₹2.6369 | $0.0277₹2.6369 | $0.0277₹2.6369 |
| Kazakhstan | $0.0559₹5.3098 | $0.0166₹1.5824 | $0.0166₹1.5824 | $0.0166₹1.5824 |
| Kuwait | $0.0733₹6.9671 | $0.0407₹3.8671 | $0.0407₹3.8671 | $0.0407₹3.8671 |
| Malaysia | $0.0796₹7.5644 | $0.0130₹1.2314 | $0.0130₹1.2314 | $0.0130₹1.2314 |
| Mexico | $0.0367₹3.4877 | $0.0079₹0.7471 | $0.0079₹0.7471 | $0.0079₹0.7471 |
| Morocco | $0.0383₹3.6425 | $0.0213₹2.0218 | $0.0213₹2.0218 | $0.0213₹2.0218 |
| Netherlands | $0.148₹14.0494 | $0.0463₹4.3987 | $0.0463₹4.3987 | $0.0463₹4.3987 |
| Nepal | $0.0678₹6.4397 | $0.0031₹0.2990 | $0.0031₹0.2990 | $0.0031₹0.2990 |
| Nigeria | $0.0478₹4.5421 | $0.0062₹0.5898 | $0.0062₹0.5898 | $0.0062₹0.5898 |
| Oman | $0.0316₹2.9992 | $0.0228₹2.1709 | $0.0228₹2.1709 | $0.0228₹2.1709 |
| Pakistan | $0.0438₹4.1620 | $0.0139₹1.3200 | $0.0139₹1.3200 | $0.0139₹1.3200 |
| Peru | $0.0651₹6.1843 | $0.0278₹2.6392 | $0.0278₹2.6392 | $0.0278₹2.6392 |
| Poland | $0.0338₹3.2105 | $0.0113₹1.0702 | $0.0113₹1.0702 | $0.0113₹1.0702 |
| Qatar | $0.0316₹2.9992 | $0.0111₹1.0547 | $0.0111₹1.0547 | $0.0111₹1.0547 |
| Romania | $0.0795₹7.5596 | $0.0268₹2.5436 | $0.0268₹2.5436 | $0.0268₹2.5436 |
| Russia | $0.0742₹7.0520 | $0.0370₹3.5173 | $0.0370₹3.5173 | $0.0370₹3.5173 |
| Saudi Arabia | $0.0532₹5.0537 | $0.0099₹0.9401 | $0.0099₹0.9401 | $0.0099₹0.9401 |
| Singapore | $0.0678₹6.4397 | $0.0148₹1.4072 | $0.0148₹1.4072 | $0.0148₹1.4072 |
| South Africa | $0.0351₹3.3385 | $0.0088₹0.8369 | $0.0088₹0.8369 | $0.0088₹0.8369 |
| Spain | $0.0654₹6.2161 | $0.0185₹1.7578 | $0.0185₹1.7578 | $0.0185₹1.7578 |
| Sri Lanka | $0.0678₹6.4397 | $0.0019₹0.1759 | $0.0019₹0.1759 | $0.0019₹0.1759 |
| Turkey | $0.0101₹0.9587 | $0.0008₹0.0792 | $0.0008₹0.0792 | $0.0008₹0.0792 |
| Ukraine | $0.0795₹7.5596 | $0.0275₹2.6138 | $0.0275₹2.6138 | $0.0275₹2.6138 |
| United Arab Emirates | $0.0532₹5.0537 | $0.0145₹1.3811 | $0.0145₹1.3811 | $0.0145₹1.3811 |
| United Kingdom | $0.0587₹5.5795 | $0.0204₹1.9346 | $0.0204₹1.9346 | $0.0204₹1.9346 |
| North America | $0.0231₹2.1976 | $0.0031₹0.2989 | $0.0031₹0.2989 | $0.0031₹0.2989 |
| Rest of Africa | $0.0208₹1.9796 | $0.0037₹0.3516 | $0.0037₹0.3516 | $0.0037₹0.3516 |
| Rest of Asia Pacific | $0.0779₹7.4057 | $0.0105₹0.9938 | $0.0105₹0.9938 | $0.0105₹0.9938 |
| Rest of Central & Eastern Europe | $0.0795₹7.5596 | $0.0196₹1.8595 | $0.0196₹1.8595 | $0.0196₹1.8595 |
| Rest of Latin America | $0.0684₹6.5048 | $0.0105₹0.9934 | $0.0105₹0.9934 | $0.0105₹0.9934 |
| Rest of Middle East | $0.0363₹3.4490 | $0.0084₹0.7998 | $0.0084₹0.7998 | $0.0084₹0.7998 |
| Rest of Western Europe | $0.0548₹5.2054 | $0.0158₹1.5019 | $0.0158₹1.5019 | $0.0158₹1.5019 |
| Other | $0.0559₹5.3098 | $0.0071₹0.6769 | $0.0071₹0.6769 | $0.0071₹0.6769 |
Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A replied-to buyer costs the service rate whichever language you answer in; a template's price follows its category, not its language. Invoices are in rupees and carry your Punjab GSTIN.
Work out your own monthly cost by message type.
Calculate your exact costOn InfiQ
Matched to the decision tree above.
A REST API with scoped keys, idempotency keys and per-key rate limits, plus HMAC-SHA256-signed webhooks retried for 24 hours. Included on Growth, an add-on on Lite.
A focal-point unit's billing or a transporter's booking software can send the approved dispatch notice the moment a truck is loaded, with signed webhooks reporting delivery back.
Draft, submit and track WhatsApp message templates for Meta's approval, starting from a library of 1,000+ ready templates in 27 categories.
Draft the dispatch notice, fee reminder and rate list from the library, submit the Punjabi, Hindi and English versions and follow Meta's review.
Each contact's opt-in source and time are recorded, STOP replies are enforced at platform level (even against later imports), and the audit trail exports.
Opt-ins from the order form or a counter QR are recorded with source and time, so the sowing-season offer goes only to growers who said yes, and STOP is enforced.
One WhatsApp number answered by a team: 10 users on Lite and 25 on Growth, agent and manager roles, transfers, private notes, labels and canned replies.
A college's admissions desk or a transporter's booking clerks answer one number together, with notes on each enquiry.
Nearby
City pages for the Patiala and Chandigarh side of Punjab.
Patiala has its own page, about phulkari and juttis, and Mohali and Chandigarh have theirs; this one stays with Rajpura's junction, focal point, colleges and villages. The India guide covers DPDP, DLT and the rules for the whole country.
Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.
Start a 7-day Lite trial, no card needed, or book a demo of the template manager, consent records and the developer API. Once Meta business verification is complete, your number is usually live in about two hours.
