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Rajasthan · Updated 2026-10-20

WhatsApp Business API for Nokha's mandi traders, namkeen units and pilgrim taxis

Nokha began in 1927 as a krishi mandi set up by Maharaja Ganga Singh: a market town first, laid out on a plan.

Maharaja Ganga Singh set Nokha up as a krishi mandi in 1927, so the town began with a market rather than a fort. Its first question of the day is still about a rate, and on WhatsApp that question decides what may be sent back.

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State
Rajasthan
District
Bikaner; a municipality and its own tehsil[1]
Established
19 September 1927, as a krishi mandi, by Maharaja Ganga Singh[1]
Road
SH-20 to Salasar Balaji and Tal Chhapar[1]
Nearby
Karni Mata temple, Deshnok, about 30 km[1],[2]
District ODOP
Bikaneri namkeen[3]

For the traders and commission agents of the krishi mandi Nokha was founded as, the units making Bikaneri namkeen, the taxis that take pilgrims to Deshnok and Salasar, and the shops of a planned town: which of the four kinds of WhatsApp message each trade sends, when a template is needed, and what each costs.

See it work

Four Nokha trades, four kinds of message

Each row is a Nokha business; each column is a kind of WhatsApp message. Open a cell to see what that business would send in it, or why it sends nothing.

The left column is where Nokha's trades do most of their talking, because farmers, shops and passengers usually write first. Every cell to its right is a template, approved once and sent when the other side has gone quiet.

Reply, utility, marketing, authentication

4 / 4
Reply, utility, marketing, authentication. 4 rows by 4 columns. Each cell is a button: activate it to read its note, and use the arrow keys to move between cells.
Service replyUtilityMarketing (opt-in)Authentication
Commission agent at the mandi
Bikaneri namkeen unit
Taxi to Deshnok and Salasar
Shop in the town

Hover, tap or arrow-key through the cells — a dot in the corner means there is a note.

Shop in the town by Service reply

Stock and priceReply in an open window

When a customer asks whether something is in

Legend — press one to highlight its cells

Illustrative businesses with no real volumes or prices. The four categories and the rule that only replies are free-form are Meta's.

Row 4 of 4. Shop in the town × Service reply: Stock and price. When a customer asks whether something is in

Market brief

Nokha in seven lines

Invest India's ODOP list and Rajasthan Tourism's Bikaner guide; the town's founding, roads and nearby temples are general background from Wikipedia.

  1. 01

    Nokha is a town and municipality in Bikaner district and gives its name to a tehsil of villages around it.[1]

  2. 02

    It was established on 19 September 1927 as a krishi mandi, an agricultural market, by Maharaja Ganga Singh, ruler of Bikaner state, and was laid out as a planned town.[1]

  3. 03

    State Highway 20 connects it directly to the Salasar Balaji temple and the Tal Chhapar sanctuary, and the Sengal Dhora Shiv temple is about 30 km away.[1]

  4. 04

    The Karni Mata temple at Deshnok, about 30 km from Nokha, is known the world over for the kabas, rats, that roam freely within its precincts.[1],[2]

  5. 05

    Rajasthan Tourism's shopping list for Bikaner runs to rasgullas, bhujia, lacquer bangles and carpets; the Bikaner Camel Festival is held every year.[2]

  6. 06

    Bikaner's airport at Naal is 10 km from the city, with direct connections from Delhi and Jaipur.[2]

  7. 07

    Invest India's ODOP list names Bikaneri namkeen for Bikaner district; IBEF lists Hindi and Marwari among Rajasthan's languages and handicrafts among its key industries.[3],[4]

A town that began as a market

Most towns in the Bikaner country grew around a fort or a well. Nokha was founded as a mandi, which means its oldest habit is the one WhatsApp suits best: someone asks a price, someone answers. On the official API that answer costs the service rate and needs no approval, whatever language it is written in.

The messages that need more care come later in the deal: the sale slip after a lot is sold, the invoice when a carton of namkeen leaves for another state, the reminder when a payment is due. Those go as templates, and the people who receive them have already done business with the sender.

Who in Nokha starts first

Four businesses that follow from the mandi, the district's namkeen and the roads to the temples.

Mandi traders and commission agents

The town was founded as a krishi mandi, and farmers and buyers still ask the day's rate before they bring or buy a load.[1]

  • Rate answers in reply
  • Sale slip for each lot
  • Payment notes and reminders

Namkeen and bhujia units

Bikaneri namkeen is the district's ODOP product, and bhujia is on Rajasthan Tourism's Bikaner shopping list.[3],[2]

  • Price list in reply to a shop
  • Invoice and LR number on dispatch
  • New-line notes to shops that opted in

Taxis and buses for the temples

Deshnok's Karni Mata temple is about 30 km away and SH-20 runs to Salasar Balaji.[1]

  • Fare and timing replies
  • Booking confirmation
  • Driver details the evening before

Shops and suppliers in the town

A municipality and tehsil headquarters serves the villages around it, and customers ask before they travel in.[1]

  • Stock and price answers
  • Order-ready notes
  • New-stock notes to customers who opted in

Hindi templates, replies in Marwari

Marwari is one of the languages IBEF lists for Rajasthan, but it is not a Meta template language. Hindi and English are.

A farmer who writes in Marwari gets his answer in Marwari, because replies need no template. Only the messages a business sends after a quiet day, the sale slip or the invoice, must be approved templates in Hindi or English. InfiQ's own support works in English and Hindi.

Meta template languages relevant to Nokha
LanguageMeta codeUse it for
HindihiFarmers, traders, shops and passengers
English (India)en_INInvoices, LR numbers and distributors' offices

Prices in ₹, with USD and EUR

What a mandi season costs a Nokha commission agent

Lite at ₹999 a month or Growth at ₹2,999, then each delivered message at the India rate: ₹0.145 for every reply to a farmer or buyer who wrote, ₹0.19 for a sale slip or payment note, ₹0.94 for an offer to customers who opted in and ₹0.14 for a passcode.

Snapshot rates · as of 20 Oct 2026, 00:02 UTC

Lite

₹999 / month≈ $10.51 USD

₹833 / month, billed yearly≈ $8.76 USD

Everything a growing business needs to run WhatsApp properly.

Growth

₹2,999 / month≈ $31.55 USD

₹2,499 / month, billed yearly≈ $26.29 USD

Lite, plus the API, automation and team scale serious senders need.

Enterprise

Custom volume pricing, custom SLA and dedicated infrastructure.

Per message to Nokha · India

InfiQ per-message rates for Nokha in rupees and USD
Category₹ INRUSD
Marketing₹0.9435$0.0099
Utility₹0.1941$0.0020
Authentication₹0.1402$0.0015
Service₹0.1450$0.0015
Per-message rates for all 47 markets, in ₹ and USD
Per-message rates by market, effective 1 October 2026
MarketMarketingUtilityAuthenticationService
Argentina$0.0572₹5.4352$0.0241₹2.2874$0.0241₹2.2874$0.0241₹2.2874
Bangladesh$0.0678₹6.4397$0.0034₹0.3254$0.0034₹0.3254$0.0034₹0.3254
Brazil$0.0578₹5.4970$0.0063₹0.5981$0.0063₹0.5981$0.0063₹0.5981
Chile$0.0822₹7.8162$0.0185₹1.7585$0.0185₹1.7585$0.0185₹1.7585
Colombia$0.0116₹1.0993$0.0007₹0.0706$0.0007₹0.0706$0.0007₹0.0706
Egypt$0.0596₹5.6629$0.0033₹0.3167$0.0033₹0.3167$0.0033₹0.3167
France$0.0795₹7.5588$0.0278₹2.6393$0.0278₹2.6393$0.0278₹2.6393
Germany$0.126₹12.0088$0.0509₹4.8386$0.0509₹4.8386$0.0509₹4.8386
Hong Kong$0.0678₹6.4397$0.0241₹2.2867$0.0241₹2.2867$0.0241₹2.2867
Hungary$0.0795₹7.5596$0.0323₹3.0700$0.0323₹3.0700$0.0323₹3.0700
India$0.0099₹0.9435$0.0020₹0.1941$0.0015₹0.1402$0.0015₹0.1450
Indonesia$0.0380₹3.6133$0.0231₹2.1979$0.0231₹2.1979$0.0231₹2.1979
Iraq$0.0316₹2.9992$0.0073₹0.6943$0.0073₹0.6943$0.0073₹0.6943
Israel$0.0327₹3.1045$0.0049₹0.4662$0.0049₹0.4662$0.0049₹0.4662
Italy$0.0735₹6.9847$0.0277₹2.6369$0.0277₹2.6369$0.0277₹2.6369
Kazakhstan$0.0559₹5.3098$0.0166₹1.5824$0.0166₹1.5824$0.0166₹1.5824
Kuwait$0.0733₹6.9671$0.0407₹3.8671$0.0407₹3.8671$0.0407₹3.8671
Malaysia$0.0796₹7.5644$0.0130₹1.2314$0.0130₹1.2314$0.0130₹1.2314
Mexico$0.0367₹3.4877$0.0079₹0.7471$0.0079₹0.7471$0.0079₹0.7471
Morocco$0.0383₹3.6425$0.0213₹2.0218$0.0213₹2.0218$0.0213₹2.0218
Netherlands$0.148₹14.0494$0.0463₹4.3987$0.0463₹4.3987$0.0463₹4.3987
Nepal$0.0678₹6.4397$0.0031₹0.2990$0.0031₹0.2990$0.0031₹0.2990
Nigeria$0.0478₹4.5421$0.0062₹0.5898$0.0062₹0.5898$0.0062₹0.5898
Oman$0.0316₹2.9992$0.0228₹2.1709$0.0228₹2.1709$0.0228₹2.1709
Pakistan$0.0438₹4.1620$0.0139₹1.3200$0.0139₹1.3200$0.0139₹1.3200
Peru$0.0651₹6.1843$0.0278₹2.6392$0.0278₹2.6392$0.0278₹2.6392
Poland$0.0338₹3.2105$0.0113₹1.0702$0.0113₹1.0702$0.0113₹1.0702
Qatar$0.0316₹2.9992$0.0111₹1.0547$0.0111₹1.0547$0.0111₹1.0547
Romania$0.0795₹7.5596$0.0268₹2.5436$0.0268₹2.5436$0.0268₹2.5436
Russia$0.0742₹7.0520$0.0370₹3.5173$0.0370₹3.5173$0.0370₹3.5173
Saudi Arabia$0.0532₹5.0537$0.0099₹0.9401$0.0099₹0.9401$0.0099₹0.9401
Singapore$0.0678₹6.4397$0.0148₹1.4072$0.0148₹1.4072$0.0148₹1.4072
South Africa$0.0351₹3.3385$0.0088₹0.8369$0.0088₹0.8369$0.0088₹0.8369
Spain$0.0654₹6.2161$0.0185₹1.7578$0.0185₹1.7578$0.0185₹1.7578
Sri Lanka$0.0678₹6.4397$0.0019₹0.1759$0.0019₹0.1759$0.0019₹0.1759
Turkey$0.0101₹0.9587$0.0008₹0.0792$0.0008₹0.0792$0.0008₹0.0792
Ukraine$0.0795₹7.5596$0.0275₹2.6138$0.0275₹2.6138$0.0275₹2.6138
United Arab Emirates$0.0532₹5.0537$0.0145₹1.3811$0.0145₹1.3811$0.0145₹1.3811
United Kingdom$0.0587₹5.5795$0.0204₹1.9346$0.0204₹1.9346$0.0204₹1.9346
North America$0.0231₹2.1976$0.0031₹0.2989$0.0031₹0.2989$0.0031₹0.2989
Rest of Africa$0.0208₹1.9796$0.0037₹0.3516$0.0037₹0.3516$0.0037₹0.3516
Rest of Asia Pacific$0.0779₹7.4057$0.0105₹0.9938$0.0105₹0.9938$0.0105₹0.9938
Rest of Central & Eastern Europe$0.0795₹7.5596$0.0196₹1.8595$0.0196₹1.8595$0.0196₹1.8595
Rest of Latin America$0.0684₹6.5048$0.0105₹0.9934$0.0105₹0.9934$0.0105₹0.9934
Rest of Middle East$0.0363₹3.4490$0.0084₹0.7998$0.0084₹0.7998$0.0084₹0.7998
Rest of Western Europe$0.0548₹5.2054$0.0158₹1.5019$0.0158₹1.5019$0.0158₹1.5019
Other$0.0559₹5.3098$0.0071₹0.6769$0.0071₹0.6769$0.0071₹0.6769
Currency converter

$10.51 USD

Indicative conversion at reference rates (ExchangeRate-API snapshot). InfiQ sets and invoices prices in Indian rupees, excluding GST; your bank’s rate on the day you pay will differ. Rates By Exchange Rate API.

Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A namkeen buyer in Delhi or Kolkata on an Indian number costs the same India rate as a shop in Bikaner. Invoices are in rupees and carry your Rajasthan GSTIN.

Work out your own monthly cost by message type.

Calculate your exact cost

On InfiQ

What a Nokha business runs on InfiQ

Matched to the four columns of the matrix.

  • Shared team inbox

    One WhatsApp number answered by a team: 10 users on Lite and 25 on Growth, agent and manager roles, transfers, private notes, labels and canned replies.

    The mandi desk, the dispatch counter and accounts answer one number, with transfers and private notes, so a farmer's rate question and his payment query reach different people.

  • Busy accounting integration

    A native integration with Busy accounting software: 25 document types and automatic payment reminders on WhatsApp, with no integration fee.

    Commission agents and namkeen units billing in Busy send invoices and automatic payment reminders on WhatsApp, with no integration fee.

  • Consent records and opt-out enforcement

    Each contact's opt-in source and time are recorded, STOP replies are enforced at platform level (even against later imports), and the audit trail exports.

    The marketing column depends on a recorded yes: InfiQ stores each opt-in with its source and date and enforces STOP, even against later imports.

Nearby

City pages near Nokha

The nearest markets across the Bikaner country and Churu.

Sujangarh and Ratangarh, east of Nokha in Churu district, have their own pages about their trades; this one stays with Nokha's mandi, namkeen and temple roads. The India guide covers DPDP, DLT and the rules for the whole country.

Guides for Nokha teams

Questions Nokha businesses ask

  1. Q1

    Farmers ask our commission agency at the Nokha krishi mandi for the day's rate before they bring a load. Is each answer a template?

    No. A farmer who writes opens a 24-hour window, and your rate, the auction time and any photos are replies at ₹0.145 each, in Marwari, Hindi or any language. A template is needed only for a message you send after he has been quiet for a day.

  2. Q2

    Our Nokha unit makes Bikaneri namkeen and ships cartons to shops in other states. Can the invoice and the transporter's LR number go on WhatsApp?

    Yes. A dispatch note for an order the shop placed is a utility template at ₹0.19, with the invoice PDF in its header and the LR number, carton count and transporter as variables. It costs the India rate wherever the shop is in India.

  3. Q3

    Families book our taxi from Nokha to the Karni Mata temple at Deshnok and on to Salasar on SH-20. What does the confirmation cost?

    A confirmation of a trip the family booked is a utility template at ₹0.19 per delivered message, with the date, pickup time and driver as variables. Their questions before and after booking are replies at ₹0.145.

  4. Q4

    Can our Nokha bhujia brand send its new price list to every shop in our ledger, including ones that never asked?

    Only to shops that agreed to hear about rates and new lines. An unasked price list is a marketing template at ₹0.94. Ask each shop for the yes when it next orders or writes to you, and InfiQ records the source and date of each one.

  5. Q5

    Visitors on their way to the Tal Chhapar sanctuary ask our guesthouse in Nokha about rooms. Can our staff reply in Marwari?

    Yes. Replies need no template, so your staff answer in Marwari, Hindi or the visitor's own language for 24 hours from their last message, at ₹0.145 each. The booking confirmation you send later must be a template in Hindi or English.

  6. Q6

    Our firm at the Nokha mandi bills traders in Busy. Can payment reminders go out without anyone typing them?

    Yes. InfiQ's native Busy integration sends invoices and automatic payment reminders on WhatsApp, with no integration fee. Each reminder to a trader's Indian number is a utility message at ₹0.19.

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Sources

Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.

  1. [1]Nokha, Bikaner (general history and geography only) · Wikipedia · read 2026-10-21
  2. [2]Bikaner · Department of Tourism, Government of Rajasthan · read 2026-10-21
  3. [3]ODOP product list, V33 (31 December 2025) · Invest India · read 2026-10-21
  4. [4]Rajasthan: state profile · India Brand Equity Foundation · read 2026-10-21
  5. [5]WhatsApp Business Platform: pricing · Meta for Developers · read 2026-10-21
  6. [6]WhatsApp Business Management API: message templates · Meta for Developers · read 2026-10-21

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