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WhatsApp Business API for Maraimalai Nagar's parts suppliers, job shops and stores

Maraimalai Nagar was planned, not inherited: the CMDA developed it in 1980 and its municipality says plainly that it has no heritage background. What it has is NH45, the suburban railway and a district that still counts it as its automobile town.

Trade 1

Automobile parts

Suppliers and job shops in the town its district calls the Detroit of Chengalpattu.

Trade 2

Township trade

Shops and rooms in the satellite town the CMDA developed in 1980, on NH45 and the suburban line.

State
Tamil Nadu
District
Chengalpattu; headquarters of Maraimalai Nagar taluk[1]
Named for
Maraimalai Adigalar[1]
Developed
By the CMDA in 1980, as a satellite town of Chennai[4]
Road
NH45, Chennai to the southern districts[2]
District ODOP
Automobile products[3]
PIN code
603209[1]

For the parts suppliers and job shops of Maraimalai Nagar, the CMDA satellite town its district calls the Detroit of Chengalpattu, and for the shops and hostels of the township: how one drawing becomes a quote, a sample and a shipment on WhatsApp, which steps need a template, and what each message costs.

See it work

One drawing, from a purchase engineer to a Maraimalai Nagar job shop

A purchase engineer at a plant sends a Maraimalai Nagar job shop a drawing and asks for a quote. Play the chat to see which messages are replies and where a template has to take over.

Only one message in the whole exchange needed Meta's approval: the sample-ready note, because it went out after six quiet days. The drawing, the questions and the quote were replies inside the window the buyer opened, at the service rate.

Write the 'sample ready', 'dispatch' and 'invoice' notes once as utility templates, and the rest of a supplier's WhatsApp is conversation. The 24-hour service window explains what a reply allows.

Drawing, quote, sample, shipment

8 / 8
Job shop, Maraimalai NagarBusiness account

Today

  1. Customer: Good morning. Can you quote for a bracket as per the attached drawing, Rev C? Sample of five first.10:30
  2. Customer: DocumentDocumentBracket_RevC.pdf10:31
  3. Job shop, Maraimalai Nagar: Received, sir. Material and finish as on the drawing? We will send the quote by 5 pm today.10:32Read
  4. Job shop, Maraimalai Nagar: DocumentDocumentQuoteMMN0412.pdf10:33Read
  5. WhatsApp notice: Six days later: the window has closed
  6. Job shop, Maraimalai Nagar: Sample readyYour five sample brackets for Rev C are ready for inspection at our Maraimalai Nagar unit. Shall we ship them to your plant?Ship to plantWe will collect10:35Delivered
  7. Customer: Ship to plant, please.10:36
  8. Job shop, Maraimalai Nagar: Shipping today. Docket number follows by evening.10:37Read

Message 8 of 8

Job shop, Maraimalai NagarTextRead (two blue ticks)

Free-form text. A business can send it only within 24 hours of the customer’s last message.

An illustrative job shop and buyer; the part, the quantities and the reference numbers are invented. The window and template rules are Meta's.

Message 8 of 8: Job shop, Maraimalai Nagar, Text, Read (two blue ticks). Free-form text. A business can send it only within 24 hours of the customer’s last message.

Market brief

Maraimalai Nagar in eight lines

From the Commissionerate of Municipal Administration, the Chengalpattu district administration and Invest India's ODOP list; the town's planning and Ford's history are general background from Wikipedia.

  1. 01

    The town was formed and named Maraimalai Nagar in memory of Maraimalai Adigalar; its municipality notes that it has no heritage background.[1]

  2. 02

    The Chennai Metropolitan Development Authority developed it in 1980 as a satellite town of Chennai; it became a Third Grade municipality in 2004 and Special Grade in 2010.[4]

  3. 03

    It is the headquarters of Maraimalai Nagar taluk in Chengalpattu district, and its municipality covers 58.08 sq km.[1]

  4. 04

    NH45, the district's first road, connecting Chennai with the south of Tamil Nadu, passes through Tambaram, Vandalur, Guduvancheri and Maraimalai Nagar.[2]

  5. 05

    The town has a station on the Chennai suburban network, and the Chennai–Trichy rail line passes through it.[4]

  6. 06

    The district calls Maraimalai Nagar the Detroit of Chengalpattu district and names Ford, Hyundai and Rane TRW among its automobile units.[2]

  7. 07

    Ford announced in September 2021 that it would stop production in India; its car plant at Maraimalai Nagar closed after that announcement.[5]

  8. 08

    Invest India's ODOP list names automobile products for Chengalpattu district; SRM University's main campus is at neighbouring Potheri.[3],[4]

Who in Maraimalai Nagar answers on WhatsApp

Four businesses that follow from the auto units, the highway, the railway and the township.

Parts suppliers and job shops

Automobile products are Chengalpattu's ODOP entry, and the district counts Maraimalai Nagar as its automobile town.[3],[2]

  • Drawings and quotes in reply
  • Sample-ready and dispatch notes
  • Invoice and payment reminders

Transporters on NH45

NH45 runs through the town on its way from Chennai to the southern districts.[2]

  • Pickup and loading replies
  • Docket numbers with each trip
  • Proof-of-delivery notes

Shops in the township

A planned town the CMDA developed in 1980, now a Special Grade municipality.[4]

  • Stock and price replies
  • Order-ready notes in Tamil
  • Offers to customers who opted in

Hostels and rooms near Potheri

SRM University's main campus is at Potheri, next to the town.[4]

  • Room and rent replies
  • Booking confirmations
  • Rent-due reminders

An automobile town that kept its name

The district still lists Ford first among Maraimalai Nagar's automobile units, and still calls the town the Detroit of Chengalpattu. Ford stopped making cars in India after its September 2021 announcement, and the plant here closed. Hyundai and Rane TRW remain on the district's list, and automobile products remain Chengalpattu's ODOP entry.

For a supplier in the town, WhatsApp is mostly a buyer's channel. A purchase engineer sends a drawing; a quality engineer sends a photo of a rejected part; an accounts clerk asks after an invoice. Each of those opens a window, and the supplier's answers are replies. The templates a supplier needs are few and dull: sample ready, dispatched, invoice, payment due.

The township is a different audience. Families and shop customers in the CMDA town read Tamil first, and their order-ready notes can go as Tamil templates. Students looking for rooms near Potheri write in English, Tamil or Hindi, and get replies in kind.

Tamil for the township, English for the plants

Tamil, English (India) and Hindi are all Meta template languages; each is a separate template under the same name.

Each version must be approved before it is sent. Replies need no template, so staff answer in whatever language the buyer or customer writes; InfiQ's own support works in English and Hindi.

Meta template languages relevant to Maraimalai Nagar
LanguageMeta codeUse it for
TamiltaTownship shops, families and local workshops
English (India)en_INPurchase, quality and accounts teams at plants
HindihiDrivers and workers from northern states

Prices in ₹, with USD and EUR

What a month of quotes and dispatches costs a Maraimalai Nagar supplier

Lite at ₹999 a month or Growth at ₹2,999, then each delivered message at the India rate: ₹0.145 for a reply to a buyer who wrote, ₹0.19 for a sample-ready, dispatch or invoice note, ₹0.94 for an offer to customers who opted in and ₹0.14 for a passcode.

Snapshot rates · as of 20 Oct 2026, 00:02 UTC

Lite

₹999 / month≈ $10.51 USD

₹833 / month, billed yearly≈ $8.76 USD

Everything a growing business needs to run WhatsApp properly.

Growth

₹2,999 / month≈ $31.55 USD

₹2,499 / month, billed yearly≈ $26.29 USD

Lite, plus the API, automation and team scale serious senders need.

Enterprise

Custom volume pricing, custom SLA and dedicated infrastructure.

Per message to Maraimalai Nagar · India

InfiQ per-message rates for Maraimalai Nagar in rupees and USD
Category₹ INRUSD
Marketing₹0.9435$0.0099
Utility₹0.1941$0.0020
Authentication₹0.1402$0.0015
Service₹0.1450$0.0015
Per-message rates for all 47 markets, in ₹ and USD
Per-message rates by market, effective 1 October 2026
MarketMarketingUtilityAuthenticationService
Argentina$0.0572₹5.4352$0.0241₹2.2874$0.0241₹2.2874$0.0241₹2.2874
Bangladesh$0.0678₹6.4397$0.0034₹0.3254$0.0034₹0.3254$0.0034₹0.3254
Brazil$0.0578₹5.4970$0.0063₹0.5981$0.0063₹0.5981$0.0063₹0.5981
Chile$0.0822₹7.8162$0.0185₹1.7585$0.0185₹1.7585$0.0185₹1.7585
Colombia$0.0116₹1.0993$0.0007₹0.0706$0.0007₹0.0706$0.0007₹0.0706
Egypt$0.0596₹5.6629$0.0033₹0.3167$0.0033₹0.3167$0.0033₹0.3167
France$0.0795₹7.5588$0.0278₹2.6393$0.0278₹2.6393$0.0278₹2.6393
Germany$0.126₹12.0088$0.0509₹4.8386$0.0509₹4.8386$0.0509₹4.8386
Hong Kong$0.0678₹6.4397$0.0241₹2.2867$0.0241₹2.2867$0.0241₹2.2867
Hungary$0.0795₹7.5596$0.0323₹3.0700$0.0323₹3.0700$0.0323₹3.0700
India$0.0099₹0.9435$0.0020₹0.1941$0.0015₹0.1402$0.0015₹0.1450
Indonesia$0.0380₹3.6133$0.0231₹2.1979$0.0231₹2.1979$0.0231₹2.1979
Iraq$0.0316₹2.9992$0.0073₹0.6943$0.0073₹0.6943$0.0073₹0.6943
Israel$0.0327₹3.1045$0.0049₹0.4662$0.0049₹0.4662$0.0049₹0.4662
Italy$0.0735₹6.9847$0.0277₹2.6369$0.0277₹2.6369$0.0277₹2.6369
Kazakhstan$0.0559₹5.3098$0.0166₹1.5824$0.0166₹1.5824$0.0166₹1.5824
Kuwait$0.0733₹6.9671$0.0407₹3.8671$0.0407₹3.8671$0.0407₹3.8671
Malaysia$0.0796₹7.5644$0.0130₹1.2314$0.0130₹1.2314$0.0130₹1.2314
Mexico$0.0367₹3.4877$0.0079₹0.7471$0.0079₹0.7471$0.0079₹0.7471
Morocco$0.0383₹3.6425$0.0213₹2.0218$0.0213₹2.0218$0.0213₹2.0218
Netherlands$0.148₹14.0494$0.0463₹4.3987$0.0463₹4.3987$0.0463₹4.3987
Nepal$0.0678₹6.4397$0.0031₹0.2990$0.0031₹0.2990$0.0031₹0.2990
Nigeria$0.0478₹4.5421$0.0062₹0.5898$0.0062₹0.5898$0.0062₹0.5898
Oman$0.0316₹2.9992$0.0228₹2.1709$0.0228₹2.1709$0.0228₹2.1709
Pakistan$0.0438₹4.1620$0.0139₹1.3200$0.0139₹1.3200$0.0139₹1.3200
Peru$0.0651₹6.1843$0.0278₹2.6392$0.0278₹2.6392$0.0278₹2.6392
Poland$0.0338₹3.2105$0.0113₹1.0702$0.0113₹1.0702$0.0113₹1.0702
Qatar$0.0316₹2.9992$0.0111₹1.0547$0.0111₹1.0547$0.0111₹1.0547
Romania$0.0795₹7.5596$0.0268₹2.5436$0.0268₹2.5436$0.0268₹2.5436
Russia$0.0742₹7.0520$0.0370₹3.5173$0.0370₹3.5173$0.0370₹3.5173
Saudi Arabia$0.0532₹5.0537$0.0099₹0.9401$0.0099₹0.9401$0.0099₹0.9401
Singapore$0.0678₹6.4397$0.0148₹1.4072$0.0148₹1.4072$0.0148₹1.4072
South Africa$0.0351₹3.3385$0.0088₹0.8369$0.0088₹0.8369$0.0088₹0.8369
Spain$0.0654₹6.2161$0.0185₹1.7578$0.0185₹1.7578$0.0185₹1.7578
Sri Lanka$0.0678₹6.4397$0.0019₹0.1759$0.0019₹0.1759$0.0019₹0.1759
Turkey$0.0101₹0.9587$0.0008₹0.0792$0.0008₹0.0792$0.0008₹0.0792
Ukraine$0.0795₹7.5596$0.0275₹2.6138$0.0275₹2.6138$0.0275₹2.6138
United Arab Emirates$0.0532₹5.0537$0.0145₹1.3811$0.0145₹1.3811$0.0145₹1.3811
United Kingdom$0.0587₹5.5795$0.0204₹1.9346$0.0204₹1.9346$0.0204₹1.9346
North America$0.0231₹2.1976$0.0031₹0.2989$0.0031₹0.2989$0.0031₹0.2989
Rest of Africa$0.0208₹1.9796$0.0037₹0.3516$0.0037₹0.3516$0.0037₹0.3516
Rest of Asia Pacific$0.0779₹7.4057$0.0105₹0.9938$0.0105₹0.9938$0.0105₹0.9938
Rest of Central & Eastern Europe$0.0795₹7.5596$0.0196₹1.8595$0.0196₹1.8595$0.0196₹1.8595
Rest of Latin America$0.0684₹6.5048$0.0105₹0.9934$0.0105₹0.9934$0.0105₹0.9934
Rest of Middle East$0.0363₹3.4490$0.0084₹0.7998$0.0084₹0.7998$0.0084₹0.7998
Rest of Western Europe$0.0548₹5.2054$0.0158₹1.5019$0.0158₹1.5019$0.0158₹1.5019
Other$0.0559₹5.3098$0.0071₹0.6769$0.0071₹0.6769$0.0071₹0.6769
Currency converter

$10.51 USD

Indicative conversion at reference rates (ExchangeRate-API snapshot). InfiQ sets and invoices prices in Indian rupees, excluding GST; your bank’s rate on the day you pay will differ. Rates By Exchange Rate API.

Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A plant in Sriperumbudur or Pune on an Indian number costs the same India rate as a shop in the township. Invoices are in rupees and carry your Tamil Nadu GSTIN.

Work out your own monthly cost by message type.

Calculate your exact cost

On InfiQ

What a Maraimalai Nagar business runs on InfiQ

Matched to the chat above.

  1. Shared team inbox

    Sales, quality and accounts staff answer one number; a drawing goes to sales, a rejection photo to quality and an invoice question to accounts, with notes on each buyer's part numbers.

  2. Template manager and library

    Sample-ready, dispatch and invoice notes are written once in English and Tamil, approved by Meta and reused for every order.

  3. Busy accounting integration

    Job shops billing in Busy send invoices and automatic payment reminders on WhatsApp, with no integration fee.

Nearby

City pages near Maraimalai Nagar

The nearest markets on Chennai's southern side.

Chengalpattu has its own page about the district's builders, IT corridor and coast; this one stays with Maraimalai Nagar's suppliers, job shops, township and hostels. The India guide covers DPDP, DLT and the rules for the whole country.

Questions Maraimalai Nagar businesses ask

A purchase engineer sends our Maraimalai Nagar job shop a drawing on WhatsApp and asks for a quote. Can we send the quote PDF without a template?+
Yes. The engineer's message opened a 24-hour window, so your questions about the drawing and the quote PDF are replies at ₹0.145 each. A template is needed only if you write after the window has closed.
Our sample lot is ready a week after the buyer's enquiry to our Maraimalai Nagar unit. How do we tell them on WhatsApp?+
With an approved utility template, because the window has closed. A 'sample ready' note with buttons to ship or collect costs ₹0.19; when the buyer taps a button or replies, a new 24-hour window opens for your answers.
The district calls Maraimalai Nagar the Detroit of Chengalpattu. Can our spares shop send new-stock offers to every mechanic who once bought from us?+
Only to mechanics who agreed to hear about offers. A new-stock note is a marketing template at ₹0.94, approved in Tamil or English. Ask for the yes at the counter or in a chat, and InfiQ records when and where each one was given.
Our shop near Maraimalai Nagar station takes orders from families in the CMDA township. Can the order-ready note go in Tamil?+
Yes. Tamil (ta) is one of Meta's template languages, so the order-ready note can be approved in Tamil as a utility template at ₹0.19. Keep an English (en_IN) version under the same name for customers who prefer it.
Students from SRM's campus at neighbouring Potheri ask our Maraimalai Nagar hostel about rooms. Is answering them marketing?+
No. The student asked, so the rent, the rules and the photos are replies at ₹0.145 each. A booking confirmation or a rent-due reminder for a room they took is a utility template at ₹0.19; an unasked offer to past enquirers would be marketing.
Our transport firm moves parts from Maraimalai Nagar along NH45. Can each plant get the docket number when a load leaves?+
Yes, for loads the plant ordered. A dispatch note with the docket number, the vehicle number and the expected arrival is a utility template at ₹0.19. Meta prices by the recipient's country calling code, so a plant on a +91 number anywhere in India costs the India rate.

Sources

Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.

  1. [1]Maraimalai Nagar Municipality · Commissionerate of Municipal Administration, Government of Tamil Nadu · read 2026-10-21
  2. [2]About district · District Administration, Chengalpattu · read 2026-10-21
  3. [3]ODOP product list, V33 (31 December 2025) · Invest India · read 2026-10-21
  4. [4]Maraimalai Nagar (general history only) · Wikipedia · read 2026-10-21
  5. [5]Ford India (general history only) · Wikipedia · read 2026-10-21
  6. [6]WhatsApp Business Platform: pricing · Meta for Developers · read 2026-10-21
  7. [7]WhatsApp Business Platform: getting opt-in · Meta for Developers · read 2026-10-21
  8. [8]Message templates: supported languages · Meta for Developers · read 2026-10-21
  9. [9]WhatsApp Business Management API: message templates · Meta for Developers · read 2026-10-21

Answer Maraimalai Nagar's next drawing on WhatsApp

Start a 7-day Lite trial, no card needed, or book a demo of the shared inbox, templates and the Busy integration. Once Meta business verification is complete, your number is usually live in about two hours.