Wholesalers in Maitra Bagan
Traders in the commercial hub who supply retailers in Taki, Baduria and the villages along the Hasnabad line.[4]
- New-stock photos in reply
- Dispatch notes and bills
- Month-end payment reminders
West Bengal22.7° N, 88.9° EWhatsApp Business API
WhatsApp Business API for Basirhat's wholesalers, shops and the retailers they supply
Basirhat has traded by the Ichamati since it shipped salt and indigo for the East India Company. Its trade now runs on retailers who come to the counter once and then order by phone. Each step after that first visit allows a different kind of message.
For Basirhat's wholesalers in Maitra Bagan, the shops of Itinda Road, the retailers they supply in Taki, Baduria and along the Hasnabad line, and the town's coaching centres: how a trade relationship climbs from the counter to WhatsApp, which messages need templates, Bengali templates and rupee costs.
See it work
From the counter in Maitra Bagan to a standing order
A retailer from a nearby town visits a Basirhat wholesaler once, then orders from home. Climb the ladder to see what each step of the relationship lets the wholesaler send.
The ladder matches how a market town's wholesale trade works. Most messages sit on the middle rungs and concern orders already placed, which need no further consent. Only the top rung, stock lists sent when nobody asked, needs the retailer's recorded yes.
What a Basirhat wholesaler may send a retailer, step by step
4 / 4
- Tier 1Tier 1: A visit to the counter (below the current tier)Nothing to send yetNothing to send yet
- Tier 2Tier 2: The retailer writes (below the current tier)Replies for 24 hoursReplies for 24 hours
- Tier 3Tier 3: An order by WhatsApp (below the current tier)Dispatch note and billDispatch note and bill
- Tier 4Tier 4: Credit to month end (below the current tier)Payment remindersPayment reminders
- Tier 5Tier 5: Asked for new stock (current)Stock lists before the pujasStock lists before the pujas
Move 4 of 4Climbs a tier
Tier 5 · Asked for new stock
Stock lists before the pujas
Why: Before Durga Puja, the retailer asks to see the new stock first.
The retailer agrees to hear about new stock; the wholesaler records when, and each list carries a way to stop.
Move 4 of 4: climbs to tier 5, Asked for new stock (Stock lists before the pujas). Before Durga Puja, the retailer asks to see the new stock first.
Market brief
Basirhat and North 24 Parganas in seven lines
From the North 24 Parganas district administration and Invest India's ODOP list, with Wikipedia only for the town's history, markets and transport.
- 01
North 24 Parganas covers 4,094 sq km, with 5 subdivisions (Barasat, Barrackpore, Bangaon, Basirhat and Bidhannagar), 22 blocks, 27 municipalities and 1,528 villages; it is West Bengal's most populous district, with its headquarters at Barasat.[1]
- 02
The district shares an international border with Bangladesh in the east of about 230 km.[2]
- 03
Invest India's ODOP list names steel furniture, jute diversified products and jewellery boxes as North 24 Parganas's products.[3]
- 04
Basirhat stands on the Ichamati in the lower Ganges delta and heads the Basirhat subdivision; its municipality, set up on 1 April 1869, is one of the oldest in Bengal.[4]
- 05
Under the East India Company, salt was made from the Ichamati's saline water at Bagundi and indigo was grown from about 1810; Dwarkanath Tagore served here as salt dewan from 1822, and goods moved largely by river.[4]
- 06
The shopping streets of Itinda Road and the commercial hub of Maitra Bagan carry the town's market trade; Taki and Baduria are neighbouring municipal towns.[4]
- 07
Basirhat station is on the Barasat–Hasnabad line of the Sealdah division, NH 312 and SH 2 pass through the town, and Basirhat College dates from 1947.[4]
Who in Basirhat messages customers
Four kinds of sender in a market town on the river.
Shops on Itinda Road
Shops on the town's main shopping streets, serving customers from across the subdivision.[4]
- Order-ready notices
- Alteration and pickup times
- Puja offers to opted-in customers
Makers of the district's ODOP goods
Workshops making steel furniture, jute products and jewellery boxes, North 24 Parganas's listed products, and the shops that sell them.[3]
- Catalogue photos and quotes
- Delivery-day updates
- Balance-due notices
Coaching and tuition centres
Classes for students of Basirhat College and the subdivision's schools.[4]
- Admission enquiry replies
- Class and test reminders
- Fee-due notices
A river trade that moved to the phone
The goods once went down the Ichamati by boat; the orders now come up it by WhatsApp.
For most of its history Basirhat's trade moved by boat, salt and indigo down the Ichamati. The goods now go by train and van, but the shape of the trade is the same: a town of sellers supplying a wide ring of smaller places that rarely make the trip.
That shape suits WhatsApp. A retailer in a village on the Hasnabad line can see new stock, order, receive the bill and be reminded to pay without leaving the shop. What the API adds is a shared number for the wholesaler's staff and templates that reach the retailer after the conversation has gone quiet.
Bengali first, Hindi for suppliers
Meta approves each template once per language.
Most Basirhat businesses need little beyond Bengali templates. Replies inside the 24-hour window can be in any language your staff write.
| Language | Meta code | Use it for |
|---|---|---|
| Bengali | bn | Retailers, customers and contacts across the border |
| Hindi | hi | Suppliers and buyers in other states |
| English (India) | en_IN | Bills, invoices and colleges |
Prices in ₹, with USD and EUR
What each rung costs a Basirhat wholesaler
Plans from ₹999 a month, plus each delivered message at the India rate: ₹0.145 for a reply on the second rung, ₹0.19 for a dispatch note, bill or payment reminder on the third and fourth, ₹0.94 for a stock list on the fifth, and ₹0.14 for a login code.
Snapshot rates · as of 20 Oct 2026, 00:02 UTC
Lite
₹999 / month≈ $10.51 USD
₹833 / month, billed yearly≈ $8.76 USD
Everything a growing business needs to run WhatsApp properly.
Growth
₹2,999 / month≈ $31.55 USD
₹2,499 / month, billed yearly≈ $26.29 USD
Lite, plus the API, automation and team scale serious senders need.
Enterprise
Custom volume pricing, custom SLA and dedicated infrastructure.
Per message to Basirhat · India
| Category | ₹ INR | USD |
|---|---|---|
| Marketing | ₹0.9435 | $0.0099 |
| Utility | ₹0.1941 | $0.0020 |
| Authentication | ₹0.1402 | $0.0015 |
| Service | ₹0.1450 | $0.0015 |
Per-message rates for all 47 markets, in ₹ and USD
| Market | Marketing | Utility | Authentication | Service |
|---|---|---|---|---|
| Argentina | $0.0572₹5.4352 | $0.0241₹2.2874 | $0.0241₹2.2874 | $0.0241₹2.2874 |
| Bangladesh | $0.0678₹6.4397 | $0.0034₹0.3254 | $0.0034₹0.3254 | $0.0034₹0.3254 |
| Brazil | $0.0578₹5.4970 | $0.0063₹0.5981 | $0.0063₹0.5981 | $0.0063₹0.5981 |
| Chile | $0.0822₹7.8162 | $0.0185₹1.7585 | $0.0185₹1.7585 | $0.0185₹1.7585 |
| Colombia | $0.0116₹1.0993 | $0.0007₹0.0706 | $0.0007₹0.0706 | $0.0007₹0.0706 |
| Egypt | $0.0596₹5.6629 | $0.0033₹0.3167 | $0.0033₹0.3167 | $0.0033₹0.3167 |
| France | $0.0795₹7.5588 | $0.0278₹2.6393 | $0.0278₹2.6393 | $0.0278₹2.6393 |
| Germany | $0.126₹12.0088 | $0.0509₹4.8386 | $0.0509₹4.8386 | $0.0509₹4.8386 |
| Hong Kong | $0.0678₹6.4397 | $0.0241₹2.2867 | $0.0241₹2.2867 | $0.0241₹2.2867 |
| Hungary | $0.0795₹7.5596 | $0.0323₹3.0700 | $0.0323₹3.0700 | $0.0323₹3.0700 |
| India | $0.0099₹0.9435 | $0.0020₹0.1941 | $0.0015₹0.1402 | $0.0015₹0.1450 |
| Indonesia | $0.0380₹3.6133 | $0.0231₹2.1979 | $0.0231₹2.1979 | $0.0231₹2.1979 |
| Iraq | $0.0316₹2.9992 | $0.0073₹0.6943 | $0.0073₹0.6943 | $0.0073₹0.6943 |
| Israel | $0.0327₹3.1045 | $0.0049₹0.4662 | $0.0049₹0.4662 | $0.0049₹0.4662 |
| Italy | $0.0735₹6.9847 | $0.0277₹2.6369 | $0.0277₹2.6369 | $0.0277₹2.6369 |
| Kazakhstan | $0.0559₹5.3098 | $0.0166₹1.5824 | $0.0166₹1.5824 | $0.0166₹1.5824 |
| Kuwait | $0.0733₹6.9671 | $0.0407₹3.8671 | $0.0407₹3.8671 | $0.0407₹3.8671 |
| Malaysia | $0.0796₹7.5644 | $0.0130₹1.2314 | $0.0130₹1.2314 | $0.0130₹1.2314 |
| Mexico | $0.0367₹3.4877 | $0.0079₹0.7471 | $0.0079₹0.7471 | $0.0079₹0.7471 |
| Morocco | $0.0383₹3.6425 | $0.0213₹2.0218 | $0.0213₹2.0218 | $0.0213₹2.0218 |
| Netherlands | $0.148₹14.0494 | $0.0463₹4.3987 | $0.0463₹4.3987 | $0.0463₹4.3987 |
| Nepal | $0.0678₹6.4397 | $0.0031₹0.2990 | $0.0031₹0.2990 | $0.0031₹0.2990 |
| Nigeria | $0.0478₹4.5421 | $0.0062₹0.5898 | $0.0062₹0.5898 | $0.0062₹0.5898 |
| Oman | $0.0316₹2.9992 | $0.0228₹2.1709 | $0.0228₹2.1709 | $0.0228₹2.1709 |
| Pakistan | $0.0438₹4.1620 | $0.0139₹1.3200 | $0.0139₹1.3200 | $0.0139₹1.3200 |
| Peru | $0.0651₹6.1843 | $0.0278₹2.6392 | $0.0278₹2.6392 | $0.0278₹2.6392 |
| Poland | $0.0338₹3.2105 | $0.0113₹1.0702 | $0.0113₹1.0702 | $0.0113₹1.0702 |
| Qatar | $0.0316₹2.9992 | $0.0111₹1.0547 | $0.0111₹1.0547 | $0.0111₹1.0547 |
| Romania | $0.0795₹7.5596 | $0.0268₹2.5436 | $0.0268₹2.5436 | $0.0268₹2.5436 |
| Russia | $0.0742₹7.0520 | $0.0370₹3.5173 | $0.0370₹3.5173 | $0.0370₹3.5173 |
| Saudi Arabia | $0.0532₹5.0537 | $0.0099₹0.9401 | $0.0099₹0.9401 | $0.0099₹0.9401 |
| Singapore | $0.0678₹6.4397 | $0.0148₹1.4072 | $0.0148₹1.4072 | $0.0148₹1.4072 |
| South Africa | $0.0351₹3.3385 | $0.0088₹0.8369 | $0.0088₹0.8369 | $0.0088₹0.8369 |
| Spain | $0.0654₹6.2161 | $0.0185₹1.7578 | $0.0185₹1.7578 | $0.0185₹1.7578 |
| Sri Lanka | $0.0678₹6.4397 | $0.0019₹0.1759 | $0.0019₹0.1759 | $0.0019₹0.1759 |
| Turkey | $0.0101₹0.9587 | $0.0008₹0.0792 | $0.0008₹0.0792 | $0.0008₹0.0792 |
| Ukraine | $0.0795₹7.5596 | $0.0275₹2.6138 | $0.0275₹2.6138 | $0.0275₹2.6138 |
| United Arab Emirates | $0.0532₹5.0537 | $0.0145₹1.3811 | $0.0145₹1.3811 | $0.0145₹1.3811 |
| United Kingdom | $0.0587₹5.5795 | $0.0204₹1.9346 | $0.0204₹1.9346 | $0.0204₹1.9346 |
| North America | $0.0231₹2.1976 | $0.0031₹0.2989 | $0.0031₹0.2989 | $0.0031₹0.2989 |
| Rest of Africa | $0.0208₹1.9796 | $0.0037₹0.3516 | $0.0037₹0.3516 | $0.0037₹0.3516 |
| Rest of Asia Pacific | $0.0779₹7.4057 | $0.0105₹0.9938 | $0.0105₹0.9938 | $0.0105₹0.9938 |
| Rest of Central & Eastern Europe | $0.0795₹7.5596 | $0.0196₹1.8595 | $0.0196₹1.8595 | $0.0196₹1.8595 |
| Rest of Latin America | $0.0684₹6.5048 | $0.0105₹0.9934 | $0.0105₹0.9934 | $0.0105₹0.9934 |
| Rest of Middle East | $0.0363₹3.4490 | $0.0084₹0.7998 | $0.0084₹0.7998 | $0.0084₹0.7998 |
| Rest of Western Europe | $0.0548₹5.2054 | $0.0158₹1.5019 | $0.0158₹1.5019 | $0.0158₹1.5019 |
| Other | $0.0559₹5.3098 | $0.0071₹0.6769 | $0.0071₹0.6769 | $0.0071₹0.6769 |
Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A retailer in Taki or a supplier in Kolkata on a +91 number costs the same India rate. A contact on a Bangladesh +880 number is billed at Bangladesh's rate, published in rupees on the pricing page. Invoices carry your West Bengal GSTIN.
Work out your own monthly cost by message type.
Calculate your exact costOn InfiQ
What a Basirhat wholesaler runs on InfiQ
The tools behind the ladder.
Shared team inbox
One WhatsApp number answered by a team: 10 users on Lite and 25 on Growth, agent and manager roles, transfers, private notes, labels and canned replies.
The counter, the godown and accounts answer retailers from one number, with notes on each shop's credit and usual order.
Learn moreBusy accounting integration
If your shop keeps its books in Busy, bills and month-end payment reminders can go to retailers on WhatsApp from the same records.
Consent records and opt-out enforcement
Each retailer's yes to stock lists is stored with its time and source, and a STOP reply takes them off the list at once.
Published per-market rates
A contact on a Bangladesh number is priced in rupees before you send, from the published rate.
Nearby
Basirhat and the towns around Kolkata on the map
City pages in North 24 Parganas and around Kolkata, nearest first.
Each page looks at its own town's trades. The India guide covers DPDP consent across the country, and the Bangladesh guide covers customers there.
Guides for Basirhat teams
Questions Basirhat businesses ask
- Q1
A retailer in Taki asks our Maitra Bagan wholesale shop in Basirhat what came in this week. Can we send photos of the new stock in reply?
Yes. The retailer's message opens a 24-hour window in which your staff can send photos, prices and stock levels with no template. Each reply is charged at ₹0.145, and the window starts again whenever the retailer writes back.
- Q2
We send goods to shops along the Barasat–Hasnabad line every week. Can we send each shop its dispatch note and bill on WhatsApp?
Yes. A dispatch note and a bill for an order the shop placed are utility templates, approved once in Bengali and sent at ₹0.19. They can go days after the shop last wrote, and they need no opt-in to offers.
- Q3
Our shop on Itinda Road in Basirhat lets regular customers pay at the month's end. Can we send a reminder of what they owe?
Yes. A reminder of the amount due on a customer's own bills is a utility template at ₹0.19. Keep it to the amount, the due date and how to pay; an offer added to it would make it marketing.
- Q4
Can we send a Durga Puja stock list to every retailer who has bought from our Basirhat shop?
Only to retailers who agreed to receive stock lists, with a record of when and how. A past purchase is not an opt-in. The list goes as an approved marketing template at ₹0.94, with a way to opt out.
- Q5
Basirhat is near the Bangladesh border, and some of our contacts are on +880 numbers. What do messages to them cost?
Meta charges by the recipient's country code, so a message to a +880 number is billed at Bangladesh's rate, not India's. InfiQ publishes that rate in rupees on the pricing page and invoices in rupees with GST.
- Q6
Students of Basirhat College ask our coaching centre about classes. Can we reply in Bengali and then send class reminders?
Yes. Replies to their questions can be in Bengali or any language inside the 24-hour window. Class times and fee notices for enrolled students are utility templates at ₹0.19; a new-batch message to someone who only asked needs their yes.
Sources
Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.
- [1]North 24 Parganas district: official website · District Administration, North 24 Parganas · read 2026-10-20
- [2]About district · District Administration, North 24 Parganas · read 2026-10-20
- [3]ODOP product list, V33 (31 December 2025) · Invest India · read 2026-10-20
- [4]Basirhat (history, markets, transport and college only) · Wikipedia · read 2026-10-20
Take Basirhat's retailers from the counter to WhatsApp
Start a 7-day Lite trial, no card needed, with a shared inbox, Bengali dispatch and payment templates, and opt-in records for your stock lists.
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Basirhat
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