A business day in Tandur
WhatsApp Business API for Tandur's stone yards, dal mills and cement lorries
Vikarabad district calls Tandur its industrial hub. The town's stone and dal sell to a mason at the gate, a builder in Hyderabad and a dealer on the Mumbai line, and each of them needs something different from the same number.
- 06:30
Quarry crews start cutting blue and yellow slabs outside town.
- 09:00
A Hyderabad builder asks a yard for the rate on cladding stone.
- 12:00
A dal mill weighs the morning's red gram from the villages.
- 17:00
Lorries load at the yards while trains cross between old and new Tandur.
- 21:00
The yard clerk sends tomorrow's dispatch notes.
- State
- Telangana
- District
- Vikarabad, formed 11 October 2016; Tandur heads a revenue division[1]
- Known for
- Blue and yellow limestone; red gram[1]
- Municipality
- 36 wards, old and new Tandur either side of the railway[3]
- Water
- The Kagna, a tributary of the Bhima, about 4 km away[3]
- Railway
- Secunderabad–Wadi section of the Mumbai route[3]
For Tandur's blue, green and yellow limestone yards, the toor dal mills that buy its red gram, the lorry firms that serve its cement factories and the guest houses of old and new Tandur: what each buyer needs on WhatsApp as orders travel further from the yard, and what each message costs.
See it work
As a Tandur order travels further, the chat needs more
The same stone yard sells to a mason who walks in, a builder in Hyderabad and a dealer down the Mumbai line. Climb the ladder to see what each buyer adds to the yard's WhatsApp, rung by rung.
Nothing on the bottom rung costs more than a reply. The rungs above add templates, because the further the buyer, the more often the yard writes first: when the lorry leaves, when the payment is due, when a new lot is cut.
Each template is written once and approved before it is needed. A dispatch note waiting for approval while a loaded lorry stands in the yard is the mistake the ladder is built to avoid.
A Tandur yard's reach ladder
- Tier 1Tier 1: A mason at the gate (below the current tier)Replies onlyReplies only
- Tier 2Tier 2: A builder in Hyderabad (below the current tier)Plus a utility dispatch notePlus a utility dispatch note
- Tier 3Tier 3: A dealer on the Mumbai route (below the current tier)Plus Hindi or Marathi templatesPlus Hindi or Marathi templates
- Tier 4Tier 4: A regular who opted in (current)Plus marketing for new lotsPlus marketing for new lots
Tier 4 · A regular who opted in
Plus marketing for new lots
Why: After several loads, the dealer agrees to hear about new colours and the yard records it.
A new run of green or yellow stone goes to dealers whose yes to offers is recorded with its date; STOP ends it.
Move 3 of 3: climbs to tier 4, A regular who opted in (Plus marketing for new lots). After several loads, the dealer agrees to hear about new colours and the yard records it.
Market brief
Tandur in seven lines
From the Vikarabad district administration and Invest India's ODOP list; the municipality, the Kagna and the railway from Wikipedia as background only.
- 01
Vikarabad district was formed on 11 October 2016; its Tandur revenue division took Basheerabad, Doulthabad, Tandur, Peddemul and Yelal mandals from Rangareddy, and Kodangal and Bommaraspet from Mahabubnagar.[1]
- 02
The district calls Tandur its industrial hub and the main producer and distributor of blue and yellow limestone, and says the town is famous for red gram (pigeon pea).[1]
- 03
Laterite and other stone mines, cement factories and many toor dal mills in and around Tandur employ many people.[1]
- 04
Invest India's ODOP list names fuller's earth and bentonite granules and powder for Vikarabad district.[2]
- 05
Tandur is a 36-ward municipality; the railway line divides old and new Tandur, and remnants of a Nizam-era fortification, the Naubath Khana, survive in the old town.[3]
- 06
Its drinking water comes from the Kagna, a tributary of the Bhima about 4 km away, and its limestone comes in blue, green and yellow varieties used for flooring and cladding.[3]
- 07
The station is on the Secunderabad–Wadi section of the Mumbai route; roads link the town to Vikarabad (40 km), Zaheerabad (60 km) and Sangareddy (95 km), and buses run to Hyderabad, Mahbubnagar and Mumbai.[3]
Who messages what
Who in Tandur answers on WhatsApp
Four businesses that follow from the stone, the red gram, the cement and the railway town.
| Sector | What it sends on WhatsApp |
|---|---|
| Limestone yards and dealersBlue, green and yellow stone for flooring and cladding, sold by the slab to masons, builders and dealers.[1],[3] |
|
| Toor dal millsThe district says Tandur is famous for red gram, and many toor dal mills work in and around the town.[1] |
|
| Lorry firms serving the cement factoriesCement factories around Tandur run on lorries, drivers and loading slots arriving when planned.[1] |
|
| Guest houses and lodgesBuyers and drivers arrive by the Mumbai-route trains and by bus from Hyderabad and Mahbubnagar.[3] |
|
Telugu in the yard, Hindi and Marathi down the line
Tandur's customers write in Telugu; buyers along the Mumbai route may read Hindi or Marathi first, and invoices go in English.
Meta does not translate templates. The yard writes each language itself, and each version is approved separately under the same template name. Replies need no template; InfiQ's own support works in English and Hindi.
| Language | Meta code | Use it for |
|---|---|---|
| Telugu | te | Masons, farmers, drivers and local buyers |
| Hindi | hi | Dealers and drivers from northern states |
| Marathi | mr | Stone dealers along the Mumbai route |
| English (India) | en_IN | Invoices and builders' site offices |
Prices in ₹, with USD and EUR
What a Tandur stone yard's month costs to message
Lite at ₹999 a month or Growth at ₹2,999, then each delivered message at the India rate: ₹0.145 for a reply to a mason or farmer, ₹0.19 for a dispatch, payment or loading note, ₹0.94 for a new-lot note to dealers who opted in and ₹0.14 for a passcode.
Snapshot rates · as of 20 Oct 2026, 00:02 UTC
Lite
₹999 / month≈ $10.51 USD
₹833 / month, billed yearly≈ $8.76 USD
Everything a growing business needs to run WhatsApp properly.
Growth
₹2,999 / month≈ $31.55 USD
₹2,499 / month, billed yearly≈ $26.29 USD
Lite, plus the API, automation and team scale serious senders need.
Enterprise
Custom volume pricing, custom SLA and dedicated infrastructure.
Per message to Tandur · India
| Category | ₹ INR | USD |
|---|---|---|
| Marketing | ₹0.9435 | $0.0099 |
| Utility | ₹0.1941 | $0.0020 |
| Authentication | ₹0.1402 | $0.0015 |
| Service | ₹0.1450 | $0.0015 |
Per-message rates for all 47 markets, in ₹ and USD
| Market | Marketing | Utility | Authentication | Service |
|---|---|---|---|---|
| Argentina | $0.0572₹5.4352 | $0.0241₹2.2874 | $0.0241₹2.2874 | $0.0241₹2.2874 |
| Bangladesh | $0.0678₹6.4397 | $0.0034₹0.3254 | $0.0034₹0.3254 | $0.0034₹0.3254 |
| Brazil | $0.0578₹5.4970 | $0.0063₹0.5981 | $0.0063₹0.5981 | $0.0063₹0.5981 |
| Chile | $0.0822₹7.8162 | $0.0185₹1.7585 | $0.0185₹1.7585 | $0.0185₹1.7585 |
| Colombia | $0.0116₹1.0993 | $0.0007₹0.0706 | $0.0007₹0.0706 | $0.0007₹0.0706 |
| Egypt | $0.0596₹5.6629 | $0.0033₹0.3167 | $0.0033₹0.3167 | $0.0033₹0.3167 |
| France | $0.0795₹7.5588 | $0.0278₹2.6393 | $0.0278₹2.6393 | $0.0278₹2.6393 |
| Germany | $0.126₹12.0088 | $0.0509₹4.8386 | $0.0509₹4.8386 | $0.0509₹4.8386 |
| Hong Kong | $0.0678₹6.4397 | $0.0241₹2.2867 | $0.0241₹2.2867 | $0.0241₹2.2867 |
| Hungary | $0.0795₹7.5596 | $0.0323₹3.0700 | $0.0323₹3.0700 | $0.0323₹3.0700 |
| India | $0.0099₹0.9435 | $0.0020₹0.1941 | $0.0015₹0.1402 | $0.0015₹0.1450 |
| Indonesia | $0.0380₹3.6133 | $0.0231₹2.1979 | $0.0231₹2.1979 | $0.0231₹2.1979 |
| Iraq | $0.0316₹2.9992 | $0.0073₹0.6943 | $0.0073₹0.6943 | $0.0073₹0.6943 |
| Israel | $0.0327₹3.1045 | $0.0049₹0.4662 | $0.0049₹0.4662 | $0.0049₹0.4662 |
| Italy | $0.0735₹6.9847 | $0.0277₹2.6369 | $0.0277₹2.6369 | $0.0277₹2.6369 |
| Kazakhstan | $0.0559₹5.3098 | $0.0166₹1.5824 | $0.0166₹1.5824 | $0.0166₹1.5824 |
| Kuwait | $0.0733₹6.9671 | $0.0407₹3.8671 | $0.0407₹3.8671 | $0.0407₹3.8671 |
| Malaysia | $0.0796₹7.5644 | $0.0130₹1.2314 | $0.0130₹1.2314 | $0.0130₹1.2314 |
| Mexico | $0.0367₹3.4877 | $0.0079₹0.7471 | $0.0079₹0.7471 | $0.0079₹0.7471 |
| Morocco | $0.0383₹3.6425 | $0.0213₹2.0218 | $0.0213₹2.0218 | $0.0213₹2.0218 |
| Netherlands | $0.148₹14.0494 | $0.0463₹4.3987 | $0.0463₹4.3987 | $0.0463₹4.3987 |
| Nepal | $0.0678₹6.4397 | $0.0031₹0.2990 | $0.0031₹0.2990 | $0.0031₹0.2990 |
| Nigeria | $0.0478₹4.5421 | $0.0062₹0.5898 | $0.0062₹0.5898 | $0.0062₹0.5898 |
| Oman | $0.0316₹2.9992 | $0.0228₹2.1709 | $0.0228₹2.1709 | $0.0228₹2.1709 |
| Pakistan | $0.0438₹4.1620 | $0.0139₹1.3200 | $0.0139₹1.3200 | $0.0139₹1.3200 |
| Peru | $0.0651₹6.1843 | $0.0278₹2.6392 | $0.0278₹2.6392 | $0.0278₹2.6392 |
| Poland | $0.0338₹3.2105 | $0.0113₹1.0702 | $0.0113₹1.0702 | $0.0113₹1.0702 |
| Qatar | $0.0316₹2.9992 | $0.0111₹1.0547 | $0.0111₹1.0547 | $0.0111₹1.0547 |
| Romania | $0.0795₹7.5596 | $0.0268₹2.5436 | $0.0268₹2.5436 | $0.0268₹2.5436 |
| Russia | $0.0742₹7.0520 | $0.0370₹3.5173 | $0.0370₹3.5173 | $0.0370₹3.5173 |
| Saudi Arabia | $0.0532₹5.0537 | $0.0099₹0.9401 | $0.0099₹0.9401 | $0.0099₹0.9401 |
| Singapore | $0.0678₹6.4397 | $0.0148₹1.4072 | $0.0148₹1.4072 | $0.0148₹1.4072 |
| South Africa | $0.0351₹3.3385 | $0.0088₹0.8369 | $0.0088₹0.8369 | $0.0088₹0.8369 |
| Spain | $0.0654₹6.2161 | $0.0185₹1.7578 | $0.0185₹1.7578 | $0.0185₹1.7578 |
| Sri Lanka | $0.0678₹6.4397 | $0.0019₹0.1759 | $0.0019₹0.1759 | $0.0019₹0.1759 |
| Turkey | $0.0101₹0.9587 | $0.0008₹0.0792 | $0.0008₹0.0792 | $0.0008₹0.0792 |
| Ukraine | $0.0795₹7.5596 | $0.0275₹2.6138 | $0.0275₹2.6138 | $0.0275₹2.6138 |
| United Arab Emirates | $0.0532₹5.0537 | $0.0145₹1.3811 | $0.0145₹1.3811 | $0.0145₹1.3811 |
| United Kingdom | $0.0587₹5.5795 | $0.0204₹1.9346 | $0.0204₹1.9346 | $0.0204₹1.9346 |
| North America | $0.0231₹2.1976 | $0.0031₹0.2989 | $0.0031₹0.2989 | $0.0031₹0.2989 |
| Rest of Africa | $0.0208₹1.9796 | $0.0037₹0.3516 | $0.0037₹0.3516 | $0.0037₹0.3516 |
| Rest of Asia Pacific | $0.0779₹7.4057 | $0.0105₹0.9938 | $0.0105₹0.9938 | $0.0105₹0.9938 |
| Rest of Central & Eastern Europe | $0.0795₹7.5596 | $0.0196₹1.8595 | $0.0196₹1.8595 | $0.0196₹1.8595 |
| Rest of Latin America | $0.0684₹6.5048 | $0.0105₹0.9934 | $0.0105₹0.9934 | $0.0105₹0.9934 |
| Rest of Middle East | $0.0363₹3.4490 | $0.0084₹0.7998 | $0.0084₹0.7998 | $0.0084₹0.7998 |
| Rest of Western Europe | $0.0548₹5.2054 | $0.0158₹1.5019 | $0.0158₹1.5019 | $0.0158₹1.5019 |
| Other | $0.0559₹5.3098 | $0.0071₹0.6769 | $0.0071₹0.6769 | $0.0071₹0.6769 |
Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. A dealer in Mumbai on an Indian +91 number costs the same India rate as a mason at the gate; Meta prices by the recipient's country code. Invoices are in rupees with GST to your Telangana GSTIN.
Work out your own monthly cost by message type.
Calculate your exact costOn InfiQ
What a Tandur business runs on InfiQ
Matched to the rungs of the ladder.
- Template manager and library
Dispatch, payment and loading templates written once in Telugu, Hindi, Marathi and English and approved before the lorries are loaded.
- Shared team inbox
A yard with counters in old and new Tandur answers one number from both, with a note on each dealer's lorry and lot.
- Busy accounting integration
Yards and dal mills billing in Busy send invoices and automatic payment reminders on WhatsApp, with no integration fee.
Nearby
City pages near Tandur
The nearest markets between Hyderabad and the Karnataka border.
Vikarabad, the district headquarters 40 km away, has its own page about the district's limestone orders, dal mills and the Ananthagiri Hills; this one stays with Tandur's yards, mills, lorries and railway town. The India guide covers DPDP, DLT and the rules for the whole country.
Guides for Tandur teams
Questions Tandur businesses ask
Question: A dealer on the Mumbai route asked our Tandur yard about green limestone for cladding. Can our dispatch template be in Marathi?
Answer: Yes. Marathi (mr) is one of Meta's template languages. You write the Marathi text yourself, since Meta does not translate templates, and it is approved separately from your Telugu and English versions. The dispatch note is utility at ₹0.19.
Question: Masons see the slabs at our Tandur yard and message us for the rate that evening. Do we need a template to answer them?
Answer: No. The mason wrote first, so your rate, photos and sizes are replies at ₹0.145 each, free-form for 24 hours after his last message. A template is needed only if you write to him after that window has closed.
Question: Our Tandur toor dal mill buys red gram from farmers in Yelal and Basheerabad mandals. Can each farmer's payment note go on WhatsApp?
Answer: Yes, as a utility template at ₹0.19, with the lot, the weight, the rate and the amount as variables, sent to farmers who gave their number for payment updates. Write it once in Telugu and get it approved before the harvest.
Question: Our lorry firm sends drivers to the cement factories around Tandur. Can each driver get the loading slot on WhatsApp?
Answer: Yes. A loading-slot note for a job the driver has taken is a utility template at ₹0.19, with the factory, the gate and the time as variables. If the driver replies that he is running late, your answers are replies at ₹0.145.
Question: Visitors ask our Tandur guest house about the Nizam-era Naubath Khana in Old Tandur. Are our answers marketing?
Answer: No. They asked, so the directions, the timing and your room tariff are replies at ₹0.145, in whatever language they wrote. A booking confirmation sent after their 24-hour window has closed is a utility template at ₹0.19.
Question: Our Tandur stone business has counters on both sides of the railway, in old and new Tandur. Can both answer the same WhatsApp number?
Answer: Yes. InfiQ's shared inbox lets up to 10 users on Lite, or 25 on Growth, answer one number, with transfers between counters and private notes on each dealer's order. Customers see one business, whichever counter replies.
Sources
Facts on this page were checked against these sources on the dates shown. Page updated 2026-10-20.
- [1]About district · District Administration, Vikarabad · read 2026-10-21
- [2]ODOP product list, V33 (31 December 2025) · Invest India · read 2026-10-21
- [3]Tandur (general history only) · Wikipedia · read 2026-10-21
- [4]WhatsApp Business Platform: pricing · Meta for Developers · read 2026-10-21
- [5]WhatsApp Business Management API: message templates · Meta for Developers · read 2026-10-21
Approve Tandur's dispatch templates before the next lorry
Start a 7-day Lite trial, no card needed, write your dispatch note in Telugu and Marathi, and give both counters one shared number. Once Meta business verification is complete, your number is usually live in about two hours.
