Subscription renewals
Stop losing subscribers to Forgotten renewals.
InfiQ sends renewal reminders on WhatsApp before expiry, each carrying a payment link that completes the renewal in one tap. If the date slips, grace-period nudges and a churn-save offer bring lapsed members back before they're gone for good.
01
Renewal reminder delivered
100%
02
Reminder read
78%
03
Payment link tapped
41%
04
Renewal paid
26%
Use cases
How subscription renewals teams use InfiQ
Expiry-triggered reminders
Reminders fire automatically at 7, 3 and 1 days before expiry, using the renewal date synced from your billing system or CRM.
One-tap renew with payment link
Every reminder carries your Razorpay, Stripe or UPI payment link, so members renew in under a minute without logging into an app.
Grace-period sequences
After expiry, nudges on days 1, 4 and 7 keep the door open before the account is marked lapsed.
Churn-save offers
Members who ignore three reminders automatically receive a save offer — a discount or a bonus month — as the final message before lapse.
Plan-aware personalisation
Templates pull each member's name, plan, price and expiry date, so a ₹1,499 monthly and a ₹14,999 annual member see different messages.
Step-level measurement
Delivered, read, clicked and paid are tracked per reminder step, showing exactly which touch converts and which to cut.
Tandurust Fitness Club
online
Membership expiring
Hi Rohan, your Tandurust monthly plan ends on 12 Jul. Renew today and your 6 am slot stays booked — ₹1,499 for 30 days.10:05
Renew ₹1,499
Change plan
Here's your payment link: tandurust.in/pay/1499. Your plan extends to 11 Aug the moment payment clears.10:09
Payment received, Rohan. You're active till 11 Aug — see you at the 6 am batch.10:12
The customer experience
What subscription renewals customers see
Verified business name, rich templates and tap-to-act buttons — a conversation, not a notification.
Measurable outcomes
The numbers subscription renewals teams track
Every journey is measured end to end — from first message to the business outcome — inside one analytics view.
Journey funnel
fewer lapsed subscriptions
27%
renewal rate vs email reminders
2.3×
renewals completed before expiry day
64%
Recommended products
What powers this for subscription renewals teams
WhatsApp Business API
Get official WhatsApp Business API access with InfiQ, a Meta Business Partner. Fast onboarding, green tick verification and template management.
Explore WhatsApp Business APIChatbots & Automation
Build no-code WhatsApp chatbots with InfiQ. Drag-and-drop flows, AI answers, lead qualification, order tracking and human handoff on the official API.
Explore Chatbots & AutomationBroadcasts & Campaigns
Send personalised WhatsApp broadcasts to your full opted-in list with InfiQ. Segmentation, scheduling, retargeting and analytics on the official API.
Explore Broadcasts & CampaignsKeep exploring
Templates and integrations for this workflow
FAQ
Frequently asked questions
Do renewal reminders need customer opt-in?
Yes — every recipient must have opted in to WhatsApp messages, which most businesses collect at signup or first payment. InfiQ stores consent records, audit logs and access controls so you can show when and how each member opted in. Anyone who replies STOP is removed and their sequence halts automatically.
Do the reminder templates need Meta approval?
Yes. Renewal reminders qualify as utility templates, which Meta typically approves within minutes and bills at the lower utility rate. InfiQ flags wording likely to be rejected before you submit.
How does InfiQ know when a subscription is expiring?
You sync expiry dates through the API, a webhook from your billing system, or a scheduled CSV upload. Razorpay Subscriptions, Stripe, Chargebee and most CRMs connect via native webhooks, so the reminder clock starts the moment a plan is created or changed.
What's a sensible reminder cadence?
A typical sequence is 7, 3 and 1 days before expiry, then grace-period nudges on days 1, 4 and 7 after. A successful payment stops the sequence instantly, so nobody who has already renewed gets another reminder.
How do I measure renewals recovered by WhatsApp?
Each payment link carries a per-message tracking parameter, and your gateway's payment webhook closes the loop. The dashboard shows delivered, read, clicked and paid at every step, so each renewal is attributed to the exact reminder that converted it.
What if a member renews at the front desk mid-sequence?
Push the payment event to InfiQ via API or webhook and every pending reminder for that member cancels within seconds. The same applies to plan changes and cancellations — the sequence always follows the latest billing state.
Send your first message today.
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