Referral programs
Turn happy customers into new customers.
Ask for the referral at the moment satisfaction peaks — right after delivery or a 5-star rating — with a personal code your customer forwards in one tap. Both sides get rewarded automatically, and every friend who orders is tracked back to the exact code that brought them.
01
Referral invite delivered
100%
02
Customer shares their link
32%
03
Friend clicks and starts a chat
15%
04
Friend places first order
7%
Use cases
How referral programs teams use InfiQ
Post-purchase triggers
Fire the referral ask automatically on delivery confirmation, a 4-5 star rating or a third repeat order — the moments satisfaction peaks.
Unique codes and links
Every customer gets a personal code and short link, generated via API or bulk CSV, so attribution never depends on asking who sent you.
Two-sided rewards
Set give-get offers like ₹300 for both sides; the reward template fires automatically the moment a referred friend's first order completes.
One-tap sharing
The share button opens WhatsApp's native forward sheet, so a referral reaches a friend's chat in under 10 seconds with zero app switching.
Advocate targeting
Segment the ask to customers with NPS 9-10, 3+ orders or 6 months of tenure, so invites only reach people likely to say yes.
Full-funnel tracking
Count sends, shares, friend clicks and first orders per code, then export referral revenue by campaign, cohort or advocate.
Nivara Naturals
online
Refer a friend, both save ₹300
Hi Ananya, glad you loved your order! Share your code ANANYA300 — your friend gets ₹300 off, you get ₹300 credit.18:42
Share my link
How it works
Here's your personal link: nivara.in/r/ANANYA300. Forward it to friends on WhatsApp — credit lands as soon as they order.18:44
You earned ₹300 credit
Priya just placed her first order with your code. ₹300 credit added — it applies automatically at your next checkout.19:10
View balance
The customer experience
What referral programs customers see
Verified business name, rich templates and tap-to-act buttons — a conversation, not a notification.
Measurable outcomes
The numbers referral programs teams track
Every journey is measured end to end — from first message to the business outcome — inside one analytics view.
Journey funnel
of invited customers share their link
32%
higher lifetime value for referred customers
25%
days from invite to referred first order, on average
4
Recommended products
What powers this for referral programs teams
Broadcasts & Campaigns
Send personalised WhatsApp broadcasts to your full opted-in list with InfiQ. Segmentation, scheduling, retargeting and analytics on the official API.
Explore Broadcasts & CampaignsChatbots & Automation
Build no-code WhatsApp chatbots with InfiQ. Drag-and-drop flows, AI answers, lead qualification, order tracking and human handoff on the official API.
Explore Chatbots & AutomationWhatsApp Business API
Get official WhatsApp Business API access with InfiQ, a Meta Business Partner. Fast onboarding, green tick verification and template management.
Explore WhatsApp Business APIKeep exploring
Templates and integrations for this workflow
FAQ
Frequently asked questions
Do customers need to opt in before I send referral invites?
Yes. Referral asks are marketing templates under Meta's rules, so they need prior opt-in — typically collected at checkout, signup or in a support chat. InfiQ stores consent records, audit logs and access controls so you can show when and where each opt-in happened.
Will Meta approve a template that includes codes and reward amounts?
Yes, as long as the offer is stated plainly and variables like name and code are used correctly. InfiQ pre-checks templates against Meta's marketing policy before submission, and most referral templates clear review within a few hours.
How do referral triggers connect to my store or CRM?
InfiQ listens to webhooks from Shopify, WooCommerce or your own backend via API — order delivered, rating submitted, milestone reached. Each event can generate the code, send the invite and log the touch in your CRM. No integration ready yet? Upload a CSV of eligible customers and run it as a campaign.
When should the referral ask go out, and how often can I repeat it?
The highest share rates come within 24 hours of a positive moment — delivery, a good rating or a repeat purchase. InfiQ enforces frequency caps per contact, so an advocate who ignores the ask isn't nudged again for a set window, typically 60-90 days.
How do I measure whether the program actually pays for itself?
Every code carries end-to-end attribution: invites sent, links shared, friends who clicked and first orders placed. Compare reward spend against referred revenue in the dashboard, or export per-cohort data to your BI tool to track payback over time.
What stops people from referring themselves or gaming rewards?
InfiQ flags self-referrals by matching phone numbers, delivery addresses and payment fingerprints between advocate and friend. You can cap rewards per customer per month and route suspicious redemptions to a manual review queue before credit is issued.
Send your first message today.
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