After Ley 32323, can we send promotional WhatsApp messages in Peru at all?

Yes, but only to consumers who contacted you on their own initiative and gave free, prior, informed, express and unequivocal consent. Article 58.1(e) of the Consumer Code bans other promotional calls, SMS and mass electronic messages, and a breach is a very serious infraction. The text does not name WhatsApp, but its wording is broad.

Does the Reglamento's first-contact rule let us ask prospects for consent on WhatsApp?

Do not rely on it for that. Article 26 of D.S. 016-2024-JUS allows a single first contact to request consent, but the Consumer Code, as amended by Ley 32323, is stricter for promotional messages to consumers. Treat the first-contact rule as a data-protection provision, not as permission for WhatsApp prospecting.

How should we capture opt-ins from click-to-WhatsApp ads, web forms and in-store QR codes?

Let each entry point open a chat the customer sends, then ask for promotional consent in that conversation in plain Spanish, with the choice clearly optional. InfiQ's consent records store the opt-in source and time for each contact and enforce STOP; keep the exact wording with your campaign files.

How fast must an opt-out be honoured under the new Reglamento?

Within 10 days at most. Article 26.5 lets people refuse, revoke or object to marketing at any time through a simple, free channel, and opting out must be no harder than opting in. On InfiQ, STOP replies are enforced at platform level, even against later imports.

Must our WhatsApp contact database be registered with the ANPD?

Very likely. Personal data banks must be registered in the National Register of Personal Data Protection, which the ANPD runs, and a WhatsApp contact list is likely to count as one. Larger companies may also need a data protection officer, a duty phasing in by company size over four years from November 2024.

Can we send Yape or Plin payment requests in a WhatsApp chat?

Not as an in-chat payment: InfiQ does not offer in-chat payments. You can send a payment link from your payment provider in a template or a reply, and the customer pays in their own app. Yape says it has more than 19 million users, and Plin transfers by phone number or QR code.

At what hours can collection reminders go out on WhatsApp in Peru?

The Consumer Code bars collection visits and calls between 20:00 and 07:00 and on Saturdays, Sundays and holidays. The text refers to visits and calls, not messages, but sending WhatsApp reminders on weekdays between 07:00 and 20:00 Lima time is the cautious choice, and broadcasts can be scheduled to fit.

What does a WhatsApp message to a +51 number cost compared with India?

On InfiQ a marketing message to Peru is ₹6.18, utility ₹2.64, authentication ₹2.64 and a service reply ₹2.64, before GST; a marketing message to an Indian number is ₹0.94. Service replies have been charged per message since 1 October 2026.

Can a company registered in Lima sign up with InfiQ directly?

Through sales. InfiQ serves India-based businesses: it bills in rupees, processes customer data in India and supports teams in English and Hindi on India time. Availability for a business based in Peru goes through sales, who can also explain the data terms.

Latin America · Meta market: Peru

WhatsApp Business API for Peru, where the customer writes first

Almost nine in ten online Peruvians use WhatsApp every week, and since May 2025 the Consumer Code bars promotional mass messages they did not invite. Here is how to build a programme that starts with their message.

Start free trial Talk to sales

WhatsApp weekly use: 87% of online respondents (Reuters Institute, 2026)^[1]
Promotion rule: Consumer Code Art. 58.1(e), amended by Ley 32323 (May 2025)^[2]
Data law: Ley 29733, with the Reglamento in D.S. 016-2024-JUS^[4],[3]
Population: 34,157,732 (2025 Census)^[8]
Languages: Spanish; Quechua, Aymara and others official where they predominate^[16]
Official time: One nationwide zone, kept by INACAL^[17]
Meta market: Peru (its own rate line)

For Indian businesses with customers in Peru, and Peruvian firms comparing options: since Ley 32323, promotions need the customer to contact you first and consent expressly. This page explains that rule and the data-protection Reglamento, Spanish templates, the Peru rate on InfiQ and how to start.

Two consent rules, pulling in different directions

Peru's data-protection rules and its consumer law both speak to WhatsApp promotions, and they do not say the same thing.

The data-protection Reglamento approved by Decreto Supremo 016-2024-JUS allows a single first contact to ask someone for consent. The Consumer Code, as amended by Ley 32323 in May 2025, goes further for promotions: no calls, SMS or mass electronic messages to promote products, unless the consumer contacted the provider on their own initiative and gave free, prior, informed, express and unequivocal consent.

For a WhatsApp programme the stricter rule decides the design. Do not read the Reglamento's first contact as permission to message prospects. Build entry points where the customer writes to you, ask for consent inside that conversation, and record it. Neither text names WhatsApp, but 'mensajes electrónicos masivos' and 'cualquier otro medio análogo' are broad, and a breach of the Consumer Code rule is a very serious infraction.

Market brief

Peru in nine lines

From the 2025 Census, INEI's monthly figures, the World Bank, INDECOPI, the ANPD and the Reuters Institute.

01
The 2025 National Censuses counted 34,157,732 people (results published 29 May 2026); Lima Metropolitana is the most populous province, with 9.6 million.^[8],[9]
02
GDP was about US$335 billion in 2025 at current prices; services were 50.9% of GDP and agriculture 7.5% in 2024.^[12],[13]
03
National production grew 3.23% year on year in August 2026 and 3.14% in January to August, led by construction, commerce and utilities; fishing, mining and hydrocarbons contracted that month.^[10]
04
In the Reuters Institute's 2026 survey of online Peruvians, 87% had used WhatsApp in the last week, ahead of Facebook (81%), YouTube (78%) and TikTok (71%).^[1]
05
INDECOPI confirmed an 11.6 UIT (S/ 63,800) fine on BBVA Perú in June 2026 for an advertising call made without express consent after the consumer had asked it to stop.^[7]
06
Ley 29733 sets fines from 0.5 UIT for minor breaches up to 100 UIT for very serious ones, never above 10% of the offender's prior-year gross revenue.^[4]
07
A data protection officer is required for public bodies and for large-volume or sensitive-data processing; for companies the duty phases in from 1 year (large firms) to 4 years (micro-enterprises) after the Reglamento's publication on 30 November 2024.^[3],[5]
08
Every shop and every e-commerce platform must keep a complaints book (Libro de Reclamaciones), physical or virtual, under Article 150 as amended by Ley 32495 in November 2025.^[2]
09
Collection visits and calls between 20:00 and 07:00, or on Saturdays, Sundays and holidays, are prohibited abusive methods (Art. 62(b)); the text refers to visits and calls, not messages.^[2]

Industries

Mines, farms, banks and builders

Peru's export economy is commodity-heavy and its consumer economy runs on mobile wallets. Company figures are labelled as the companies' own.

01
Mining
Copper exports totalled US$2,056.8 million in August 2026 alone, up 25.0% year on year, and mining drove a 17.7% rise in export volume that month.^[11]
On WhatsApp: Shift and safety notices to contractors · B2B order updates · Logistics coordination
02
Agriculture and agro-exports
Agricultural output grew 3.37% in August 2026, with more paprika, corn, cacao, rice, potato and coffee.^[10]
On WhatsApp: Harvest and shipment scheduling with growers · Packer coordination · Buyer order confirmations
03
Construction and commerce
Both were among the sectors leading national production growth in August 2026.^[10]
On WhatsApp: Leads from buyers who message first · Site-visit booking · Order and delivery updates
04
Banking and fintech
BCP's Yape wallet says it has more than 19 million users; Plin offers free, instant 24/7 transfers in soles between participating banks and wallets, by phone number or QR code.^[14],[15]
On WhatsApp: Transaction alerts · Onboarding and account service · Payment reminders with a link
05
Fishing and non-traditional exports
Non-traditional exports from the fishing, chemical, agricultural and metal-mechanical sectors helped lift export volume 6.5% in January to August 2026.^[11]
On WhatsApp: Export order confirmations · Shipment documents · Buyer updates

Timing

When Lima opens, India is closing

Peru keeps one official time nationwide, maintained by INACAL. Set against Indian time, most of the Lima working day falls in the Indian night.

Peru is one of the widest time gaps an Indian team will work across: replies to a Lima promotion arrive overnight in India. Schedule templates for Lima mornings from the Indian evening, and let a chatbot or an evening shift answer the first replies.

Collections need extra care. The Consumer Code's ban on collection visits and calls at night, at weekends and on holidays does not mention messages, but keeping WhatsApp reminders inside the same hours is the cautious choice. Drag the slider to see where a Lima send time lands in India.

India (IST)UTC+5:30

LimaUTC−5

Lima working day, on the IST clockshaded

Send at 11:00 IST

It arrives at 00:30 in Peru — outside lima working day. Lima is 10 h 30 min behind India today.

Spanish templates, in Peruvian Spanish

Meta has a code for Peruvian Spanish. Quechua and Aymara, official where they predominate, are not on Meta's template list.

Templates for Andean audiences therefore go out in Spanish. Replies inside the 24-hour service window can be in Quechua or any language your agents write, which can matter for public-service or rural campaigns.

Each language version of a template is approved by Meta separately.

Meta template languages relevant to Peru
Language	Meta code	Use it for
Spanish (Peru)	`es_PE`	Consumer and business messaging nationwide
Spanish	`es`	If one template set also serves other Spanish-speaking markets
English	`en`	Some exporters, mining and tourism contacts

Prices in ₹ and PEN

What a +51 message costs on InfiQ

Peru has its own line on Meta's rate card. On InfiQ: ₹6.18 per marketing message, ₹2.64 per utility message, ₹2.64 for authentication and ₹2.64 per service reply, before GST. Plans start at ₹999 a month.

Snapshot rates · as of 20 Oct 2026, 00:02 UTC

Lite

₹999 / month≈ PEN 36.23 PEN

₹833 / month, billed yearly≈ PEN 30.21 PEN

Growth

₹2,999 / month≈ PEN 108.75 PEN

₹2,499 / month, billed yearly≈ PEN 90.62 PEN

Enterprise

Custom volume pricing, custom SLA and dedicated infrastructure.

Per message to Peru · Peru

InfiQ per-message rates for Peru in rupees and PEN
Category	₹ INR	PEN
Marketing	₹6.1843	PEN 0.224
Utility	₹2.6392	PEN 0.0957
Authentication	₹2.6392	PEN 0.0957
Service	₹2.6392	PEN 0.0957

Per-message rates for all 47 markets, in ₹ and PEN

Per-message rates by market, effective 1 October 2026
Market	Marketing	Utility	Authentication	Service
Argentina	PEN 0.197₹5.4352	PEN 0.0829₹2.2874	PEN 0.0829₹2.2874	PEN 0.0829₹2.2874
Bangladesh	PEN 0.234₹6.4397	PEN 0.0118₹0.3254	PEN 0.0118₹0.3254	PEN 0.0118₹0.3254
Brazil	PEN 0.199₹5.4970	PEN 0.0217₹0.5981	PEN 0.0217₹0.5981	PEN 0.0217₹0.5981
Chile	PEN 0.283₹7.8162	PEN 0.0638₹1.7585	PEN 0.0638₹1.7585	PEN 0.0638₹1.7585
Colombia	PEN 0.0399₹1.0993	PEN 0.0026₹0.0706	PEN 0.0026₹0.0706	PEN 0.0026₹0.0706
Egypt	PEN 0.205₹5.6629	PEN 0.0115₹0.3167	PEN 0.0115₹0.3167	PEN 0.0115₹0.3167
France	PEN 0.274₹7.5588	PEN 0.0957₹2.6393	PEN 0.0957₹2.6393	PEN 0.0957₹2.6393
Germany	PEN 0.435₹12.0088	PEN 0.175₹4.8386	PEN 0.175₹4.8386	PEN 0.175₹4.8386
Hong Kong	PEN 0.234₹6.4397	PEN 0.0829₹2.2867	PEN 0.0829₹2.2867	PEN 0.0829₹2.2867
Hungary	PEN 0.274₹7.5596	PEN 0.111₹3.0700	PEN 0.111₹3.0700	PEN 0.111₹3.0700
India	PEN 0.0342₹0.9435	PEN 0.0070₹0.1941	PEN 0.0051₹0.1402	PEN 0.0053₹0.1450
Indonesia	PEN 0.131₹3.6133	PEN 0.0797₹2.1979	PEN 0.0797₹2.1979	PEN 0.0797₹2.1979
Iraq	PEN 0.109₹2.9992	PEN 0.0252₹0.6943	PEN 0.0252₹0.6943	PEN 0.0252₹0.6943
Israel	PEN 0.113₹3.1045	PEN 0.0169₹0.4662	PEN 0.0169₹0.4662	PEN 0.0169₹0.4662
Italy	PEN 0.253₹6.9847	PEN 0.0956₹2.6369	PEN 0.0956₹2.6369	PEN 0.0956₹2.6369
Kazakhstan	PEN 0.193₹5.3098	PEN 0.0574₹1.5824	PEN 0.0574₹1.5824	PEN 0.0574₹1.5824
Kuwait	PEN 0.253₹6.9671	PEN 0.140₹3.8671	PEN 0.140₹3.8671	PEN 0.140₹3.8671
Malaysia	PEN 0.274₹7.5644	PEN 0.0447₹1.2314	PEN 0.0447₹1.2314	PEN 0.0447₹1.2314
Mexico	PEN 0.126₹3.4877	PEN 0.0271₹0.7471	PEN 0.0271₹0.7471	PEN 0.0271₹0.7471
Morocco	PEN 0.132₹3.6425	PEN 0.0733₹2.0218	PEN 0.0733₹2.0218	PEN 0.0733₹2.0218
Netherlands	PEN 0.509₹14.0494	PEN 0.160₹4.3987	PEN 0.160₹4.3987	PEN 0.160₹4.3987
Nepal	PEN 0.234₹6.4397	PEN 0.0108₹0.2990	PEN 0.0108₹0.2990	PEN 0.0108₹0.2990
Nigeria	PEN 0.165₹4.5421	PEN 0.0214₹0.5898	PEN 0.0214₹0.5898	PEN 0.0214₹0.5898
Oman	PEN 0.109₹2.9992	PEN 0.0787₹2.1709	PEN 0.0787₹2.1709	PEN 0.0787₹2.1709
Pakistan	PEN 0.151₹4.1620	PEN 0.0479₹1.3200	PEN 0.0479₹1.3200	PEN 0.0479₹1.3200
Peru	PEN 0.224₹6.1843	PEN 0.0957₹2.6392	PEN 0.0957₹2.6392	PEN 0.0957₹2.6392
Poland	PEN 0.116₹3.2105	PEN 0.0388₹1.0702	PEN 0.0388₹1.0702	PEN 0.0388₹1.0702
Qatar	PEN 0.109₹2.9992	PEN 0.0382₹1.0547	PEN 0.0382₹1.0547	PEN 0.0382₹1.0547
Romania	PEN 0.274₹7.5596	PEN 0.0922₹2.5436	PEN 0.0922₹2.5436	PEN 0.0922₹2.5436
Russia	PEN 0.256₹7.0520	PEN 0.128₹3.5173	PEN 0.128₹3.5173	PEN 0.128₹3.5173
Saudi Arabia	PEN 0.183₹5.0537	PEN 0.0341₹0.9401	PEN 0.0341₹0.9401	PEN 0.0341₹0.9401
Singapore	PEN 0.234₹6.4397	PEN 0.0510₹1.4072	PEN 0.0510₹1.4072	PEN 0.0510₹1.4072
South Africa	PEN 0.121₹3.3385	PEN 0.0303₹0.8369	PEN 0.0303₹0.8369	PEN 0.0303₹0.8369
Spain	PEN 0.225₹6.2161	PEN 0.0637₹1.7578	PEN 0.0637₹1.7578	PEN 0.0637₹1.7578
Sri Lanka	PEN 0.234₹6.4397	PEN 0.0064₹0.1759	PEN 0.0064₹0.1759	PEN 0.0064₹0.1759
Turkey	PEN 0.0348₹0.9587	PEN 0.0029₹0.0792	PEN 0.0029₹0.0792	PEN 0.0029₹0.0792
Ukraine	PEN 0.274₹7.5596	PEN 0.0948₹2.6138	PEN 0.0948₹2.6138	PEN 0.0948₹2.6138
United Arab Emirates	PEN 0.183₹5.0537	PEN 0.0501₹1.3811	PEN 0.0501₹1.3811	PEN 0.0501₹1.3811
United Kingdom	PEN 0.202₹5.5795	PEN 0.0702₹1.9346	PEN 0.0702₹1.9346	PEN 0.0702₹1.9346
North America	PEN 0.0797₹2.1976	PEN 0.0108₹0.2989	PEN 0.0108₹0.2989	PEN 0.0108₹0.2989
Rest of Africa	PEN 0.0718₹1.9796	PEN 0.0128₹0.3516	PEN 0.0128₹0.3516	PEN 0.0128₹0.3516
Rest of Asia Pacific	PEN 0.269₹7.4057	PEN 0.0360₹0.9938	PEN 0.0360₹0.9938	PEN 0.0360₹0.9938
Rest of Central & Eastern Europe	PEN 0.274₹7.5596	PEN 0.0674₹1.8595	PEN 0.0674₹1.8595	PEN 0.0674₹1.8595
Rest of Latin America	PEN 0.236₹6.5048	PEN 0.0360₹0.9934	PEN 0.0360₹0.9934	PEN 0.0360₹0.9934
Rest of Middle East	PEN 0.125₹3.4490	PEN 0.0290₹0.7998	PEN 0.0290₹0.7998	PEN 0.0290₹0.7998
Rest of Western Europe	PEN 0.189₹5.2054	PEN 0.0545₹1.5019	PEN 0.0545₹1.5019	PEN 0.0545₹1.5019
Other	PEN 0.193₹5.3098	PEN 0.0245₹0.6769	PEN 0.0245₹0.6769	PEN 0.0245₹0.6769

Currency converter

Amount

From

PEN 36.23 PEN

Indicative conversion at reference rates (ExchangeRate-API snapshot). InfiQ sets and invoices prices in Indian rupees, excluding GST; your bank’s rate on the day you pay will differ. Rates By Exchange Rate API.

Plan prices are monthly, in rupees, excluding GST; yearly billing is two months free. Messages are charged per delivered message on top of the plan, at the rate for the recipient’s country. Full details: InfiQ pricing. With promotions limited by Ley 32323, budget mainly for utility messages and service replies. Sol amounts are indicative conversions; InfiQ invoices in rupees.

Rates for every Meta market, plus plans and add-ons, are on one page.

See all plans and rates

Two ways in

Two ways to start

InfiQ serves India-based businesses. Indian senders start by opening an inbound channel; a business based in Peru starts with sales.

Your business is in India

1.
Open the door for inbound chats
A WhatsApp button on your Spanish site, a QR code on packaging or a click-to-WhatsApp ad, so Peruvian customers write first.
2.
Verify with Meta
InfiQ guides business verification; once Meta business verification is complete, a number is typically live in about two hours. A 7-day Lite trial needs no card.
3.
Approve es_PE templates
Order, delivery, appointment and payment-reminder templates first.
4.
Ask, record, honour
Ask for promotional consent inside the chat, record it, and act on opt-outs at once; the Reglamento allows no more than 10 days.

Your business is in Peru

1.
Talk to sales
InfiQ bills in Indian rupees and supports teams in English and Hindi on India time. Availability for a business based in Peru goes through sales.
2.
Review the data terms
Customer data is processed in India. Read the data processing agreement and the sub-processor list before you decide.

On InfiQ

What a consent-first programme runs on

The InfiQ pieces that matter when every promotion depends on a recorded conversation, with the status of each.

Consent records and opt-out enforcement
Each contact's opt-in source and time are recorded, STOP replies are enforced at platform level (even against later imports), and the audit trail exports.
Ley 32323 makes the consent record your defence. Opt-in source and time are kept per contact, STOP is enforced at platform level, and the audit trail exports.
InfiQ Flows chatbot builder
A no-code builder for automated conversations (27 blocks, versioned publishing with rollback), priced per flow; the Growth plan includes one.
A no-code chatbot can answer the first message a Peruvian customer sends, in Spanish, while India sleeps, and hand over to an agent when your team is online.
Shared team inbox
One WhatsApp number answered by a team: 10 users on Lite and 25 on Growth, agent and manager roles, transfers, private notes, labels and canned replies.
Agents covering customers in Lima, Arequipa and Trujillo share one number, with roles, transfers and notes.
Template manager and library
Draft, submit and track WhatsApp message templates for Meta's approval, starting from a library of 1,000+ ready templates in 27 categories.
Spanish (Peru) templates drafted from the library and tracked through Meta's approval.
Broadcast campaigns
Send approved template campaigns to up to 2,00,000 contacts per broadcast, with segments, scheduling and delivery analytics.
Utility campaigns can be scheduled, so a team in India can queue reminders for Lima's daytime.
Customer data hosted in India
InfiQ processes customer data in data centres located in India; website telemetry vendors are listed separately in the subprocessor list.
Customer data is processed in India; your own transfer assessment starts from that.

City guides in Peru

LimaLima Province

Questions businesses ask about WhatsApp in Peru

Q1
After Ley 32323, can we send promotional WhatsApp messages in Peru at all?
Yes, but only to consumers who contacted you on their own initiative and gave free, prior, informed, express and unequivocal consent. Article 58.1(e) of the Consumer Code bans other promotional calls, SMS and mass electronic messages, and a breach is a very serious infraction. The text does not name WhatsApp, but its wording is broad.
Q2
Does the Reglamento's first-contact rule let us ask prospects for consent on WhatsApp?
Do not rely on it for that. Article 26 of D.S. 016-2024-JUS allows a single first contact to request consent, but the Consumer Code, as amended by Ley 32323, is stricter for promotional messages to consumers. Treat the first-contact rule as a data-protection provision, not as permission for WhatsApp prospecting.
Q3
How should we capture opt-ins from click-to-WhatsApp ads, web forms and in-store QR codes?
Let each entry point open a chat the customer sends, then ask for promotional consent in that conversation in plain Spanish, with the choice clearly optional. InfiQ's consent records store the opt-in source and time for each contact and enforce STOP; keep the exact wording with your campaign files.
Q4
How fast must an opt-out be honoured under the new Reglamento?
Within 10 days at most. Article 26.5 lets people refuse, revoke or object to marketing at any time through a simple, free channel, and opting out must be no harder than opting in. On InfiQ, STOP replies are enforced at platform level, even against later imports.
Q5
Must our WhatsApp contact database be registered with the ANPD?
Very likely. Personal data banks must be registered in the National Register of Personal Data Protection, which the ANPD runs, and a WhatsApp contact list is likely to count as one. Larger companies may also need a data protection officer, a duty phasing in by company size over four years from November 2024.
Q6
Can we send Yape or Plin payment requests in a WhatsApp chat?
Not as an in-chat payment: InfiQ does not offer in-chat payments. You can send a payment link from your payment provider in a template or a reply, and the customer pays in their own app. Yape says it has more than 19 million users, and Plin transfers by phone number or QR code.
Q7
At what hours can collection reminders go out on WhatsApp in Peru?
The Consumer Code bars collection visits and calls between 20:00 and 07:00 and on Saturdays, Sundays and holidays. The text refers to visits and calls, not messages, but sending WhatsApp reminders on weekdays between 07:00 and 20:00 Lima time is the cautious choice, and broadcasts can be scheduled to fit.
Q8
What does a WhatsApp message to a +51 number cost compared with India?
On InfiQ a marketing message to Peru is ₹6.18, utility ₹2.64, authentication ₹2.64 and a service reply ₹2.64, before GST; a marketing message to an Indian number is ₹0.94. Service replies have been charged per message since 1 October 2026.
Q9
Can a company registered in Lima sign up with InfiQ directly?
Through sales. InfiQ serves India-based businesses: it bills in rupees, processes customer data in India and supports teams in English and Hindi on India time. Availability for a business based in Peru goes through sales, who can also explain the data terms.

Ask us on WhatsApp

Sources

Facts on this page were checked against these sources on the dates shown. InfiQ's rates come from its published rate card. Page updated 2026-10-20.

[1]Digital News Report 2026, Peru page · Reuters Institute for the Study of Journalism · read 2026-10-20
[2]Ley N.º 29571, Código de Protección y Defensa del Consumidor (updated text) · INDECOPI / gob.pe · read 2026-10-20
[3]Decreto Supremo N.º 016-2024-JUS, Reglamento de la Ley N.º 29733 (30 November 2024) · Autoridad Nacional de Protección de Datos Personales (ANPD) · read 2026-10-20
[4]Ley N.º 29733, Ley de Protección de Datos Personales · Autoridad Nacional de Protección de Datos Personales (ANPD) · read 2026-10-20
[5]Resolución Directoral N.° 100-2025-JUS-DGTAIPD (DPO directive) · Autoridad Nacional de Protección de Datos Personales (ANPD) · read 2026-10-20
[6]ANPD (institution page) · Autoridad Nacional de Protección de Datos Personales (ANPD) · read 2026-10-20
[7]Indecopi confirma sanción a banco por realizar llamada publicitaria sin consentimiento (24 June 2026) · INDECOPI · read 2026-10-20
[8]Censos Nacionales 2025 (results) · INEI · read 2026-10-20
[9]Censos Nacionales 2025: Lima Metropolitana continúa siendo la provincia más poblada (10 July 2026) · INEI · read 2026-10-20
[10]Producción nacional presentó un crecimiento de 3,23% en agosto 2026 (15 October 2026) · INEI · read 2026-10-20
[11]Volumen total exportado subió 17,7% en agosto de 2026 (13 October 2026) · INEI · read 2026-10-20
[12]World Development Indicators: GDP (current US$), 2023-2025 · World Bank · read 2026-10-20
[13]World Development Indicators: agriculture and services, value added (% of GDP) · World Bank · read 2026-10-20
[14]Yape (company website) · Yape · read 2026-10-20
[15]Plin (company website) · Plin · read 2026-10-20
[16]Constitución Política del Perú 1993, Artículo 48 · gob.pe · read 2026-10-20
[17]Hora Oficial del Perú · INACAL · read 2026-10-20
[18]WhatsApp Business Messaging Policy (updated 23 September 2026) · WhatsApp (Meta) · read 2026-10-20

Let Peruvian customers write first

Start a 7-day Lite trial, no card needed, and open an inbound WhatsApp channel in Spanish. Based in Peru? Talk to sales about availability.

Start free trial Talk to sales

What happens next

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A demo around your use caseThe templates, flows and pricing that fit how you sell.
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Talk to InfiQ about Peru

Tell us where your customers are and what you need to send. We reply on working days, India time.

Full name *Work email *Phone *

Company

Chat on WhatsApp

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Two consent rules, pulling in different directions

Before a promotion goes to a Peruvian number

Your sending checklist

Peru in nine lines

Mines, farms, banks and builders

Mining

Agriculture and agro-exports

Construction and commerce

Banking and fintech

Fishing and non-traditional exports

When Lima opens, India is closing

Spanish templates, in Peruvian Spanish

What a +51 message costs on InfiQ

Two ways to start

Your business is in India

Your business is in Peru

What a consent-first programme runs on

City guides in Peru

Questions businesses ask about WhatsApp in Peru

After Ley 32323, can we send promotional WhatsApp messages in Peru at all?

Does the Reglamento's first-contact rule let us ask prospects for consent on WhatsApp?

How should we capture opt-ins from click-to-WhatsApp ads, web forms and in-store QR codes?

How fast must an opt-out be honoured under the new Reglamento?

Must our WhatsApp contact database be registered with the ANPD?

Can we send Yape or Plin payment requests in a WhatsApp chat?

At what hours can collection reminders go out on WhatsApp in Peru?

What does a WhatsApp message to a +51 number cost compared with India?

Can a company registered in Lima sign up with InfiQ directly?

Sources

Let Peruvian customers write first

Talk to InfiQ about Peru

Talk to InfiQ about Peru