WhatsApp Business API in Bally, West Bengal

Transparent ₹ pricing

WhatsApp charges per delivered message, priced by category — marketing, utility and authentication — following Meta's move away from the older per-conversation model on 1 July 2025. The 24-hour service window is still there, but it now works as a free window for replying to a customer's message rather than a billing unit. On top of Meta's live rate card, InfiQ applies its own transparent platform pricing in rupees, ex-GST, with plans that scale from a first WhatsApp presence to high-volume messaging. Every invoice is a proper GST invoice raised to your West Bengal registration, so input credit and accounting stay clean. Utility and authentication templates — the order updates, OTPs and reminders most Bally businesses send — sit in the lower-cost categories, which keeps operational messaging affordable as volumes grow.

Onboarding for a Bally business, step by step

Getting live is a guided sequence, not a black box. First we verify your business inside Meta Business Manager using your registration and GST details. Next you connect your phone number through Meta's Embedded Signup, which is the part that matters most for ownership — the WhatsApp Business Account and its Business-Scoped User ID (BSUID) sit under your Meta assets, not InfiQ's, so you are never locked into us. Then we help draft and submit your message templates for approval, in Bengali and English as needed, and check your green-tick display-name eligibility. Once verification and the first templates clear, you go live — usually within 2 hours. A dedicated number can stay dedicated; an existing WhatsApp number can be migrated with the right steps.

• Verify your business in Meta Business Manager
• Connect your number via Embedded Signup — you keep BSUID ownership
• Get Bengali/English templates approved
• Go live, typically in 2 hours

Support and messaging in your language

Bally's customers read and reply fastest in Bengali, and often mix in Hindi and English, so InfiQ is built to send, automate and template messages across all three. Approved templates can be maintained per language, which means the same order-update or fee-reminder flow reaches a Bengali-speaking parent and a Hindi-speaking supplier in the language each prefers. Our support runs on India hours, so when a template gets rejected or a number needs attention, you are talking to someone in your working day rather than waiting overnight for a reply from another timezone. That combination — regional-language messaging plus responsive India-hours help — is what keeps a small Bally team from being overwhelmed as WhatsApp becomes their main customer channel.