Which WhatsApp category does this template belong to?+
Utility. It is a transactional message tied to a real, scheduled event — a pickup, delivery or appointment — so it is submitted and billed in the utility category, which sits below the marketing rate.
Do I still need opt-in to send appointment reminders?+
Yes. Consent still applies before you message a customer on WhatsApp. Utility templates are tied to a real action the customer expects, but you must have obtained valid opt-in before the first send.
Can I edit the wording of the template?+
Yes. You can change the copy freely, but keep it strictly informational so it stays inside the utility category, then re-submit the edited version for approval. Adding any promotional element risks reclassification to marketing.
How quickly can I start sending after creating it?+
After Meta approves the template — usually within a day — you can send it instantly and at scale through InfiQ. If a customer messages you first, you can also reply within the free 24-hour service window without a template.
What does it cost to send an appointment reminder?+
WhatsApp bills per delivered message by category since 1 July 2025. This utility template bills at the utility per-message rate on Meta's live India rate card. Replies you send inside the free 24-hour service window are not charged. InfiQ applies transparent ₹ pricing, ex-GST.
Is the 24-hour window the same as being charged per conversation?+
No. Meta retired per-conversation billing on 1 July 2025. The 24-hour window is a free service window that opens when the customer messages you — messages you send inside it are free. Billing itself is now per delivered message, by category.
How many variables and buttons can I use?+
This template uses four variables — name, service, date and time — and up to three quick-reply buttons (Confirm, Reschedule, Track shipment). You can add or remove variables and buttons to fit your workflow, as long as you provide sample values at submission and stay within utility rules.
Can I automate these reminders from my logistics system?+
Yes. Trigger the template from your OMS, TMS or dispatch platform when a slot is booked or changed, and route the button responses back to ops. InfiQ's WhatsApp Business API and template management make it straightforward to send at scale and keep variable values accurate.