Which WhatsApp category does this template use?+
Utility. Delivery tracking is a transactional message tied to a real action the customer took (placing an order), which is exactly what the utility category is for. It also bills at the lower utility rate.
Do I still need opt-in for a utility template?+
Yes. Even though utility and authentication templates are tied to a real action, WhatsApp still requires that you have the customer's consent to message them on WhatsApp. Capture opt-in at checkout or booking and keep a record of it.
Can I edit the wording of the template?+
Yes, as long as you stay inside the utility category rules — strictly informational, no promotional content — and re-submit the edited version for Meta approval. Any offer or upsell language will push it into the marketing category.
How quickly can I start sending after submitting?+
A clean utility template like this is usually approved within a day. Once it is approved, you can send instantly through InfiQ against your dispatch triggers, with no per-send waiting.
Why can't I add a discount code to save a message?+
Adding any promotional element — a coupon, an offer, a 'reorder now' nudge — reclassifies the template as marketing. It would then be rejected as a utility submission and, if approved as marketing, would bill at the higher marketing rate and require an opt-out line.
What happens when a patient taps 'Track live' or 'Reschedule'?+
Their tap or reply opens a free 24-hour service window during which your team can respond without a new message charge. That makes real-time delivery support essentially free to handle on top of the single utility message you already sent.
Can I send this in Hindi or another Indian language?+
Yes. WhatsApp supports localised templates. Create an approved version of this delivery tracking template in Hindi, Tamil, Telugu, Bengali, or your patients' preferred language and send based on their profile — the utility category and pricing are the same.
Does this work for lab reports and home sample collection, not just medicine?+
Absolutely. The same template covers dispatched diagnostic reports, home sample-collection kits, and medical devices — just adapt {{2}} to the relevant reference (order ID, booking ID, or report number) and the arrival window in {{3}}.