Unicommerce WhatsApp Integration
Unicommerce runs the operational spine of thousands of Indian D2C brands, marketplace sellers and omnichannel retailers — order management, inventory sync, warehouse picking and multi-channel fulfilment. But the order status your team can see inside Unicommerce is exactly what your customer cannot. InfiQ closes that gap. It listens to the events flowing through your Unicommerce account and turns each one into a timely WhatsApp message on the number people actually read — so a confirmed order, a packed shipment, an out-for-delivery van or a failed COD attempt becomes an instant, branded notification instead of a silent database change. As an official Meta Business Partner, InfiQ connects your Unicommerce workflows to the real WhatsApp Business API, with transparent ₹ pricing (ex-GST) and full ownership of the WhatsApp Business Account behind it.
How the data flows
Unicommerce
your system
InfiQ
rules + templates
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Live syncWhat the Unicommerce + WhatsApp integration actually does
Unicommerce already knows the exact moment an order is created, allocated to a warehouse, picked, invoiced, manifested with a courier and marked delivered or returned. InfiQ subscribes to those state changes and maps each one to a WhatsApp template you have pre-approved with Meta. When the event fires in Unicommerce, InfiQ formats the message with the right variables — customer name, order ID, item list, courier and tracking link — and delivers it through the official WhatsApp Business API. Nothing is scraped or polled crudely; it is an event-driven flow, so a customer hears from you within seconds of the status changing, not hours later in a batch. Because it is bidirectional, when the customer taps a quick-reply button or types back, the message lands in your InfiQ shared inbox where support, sales or ops can pick it up in the same thread.
- Order confirmations the instant an order is created in Unicommerce
- Dispatch, in-transit and out-for-delivery updates with live tracking links
- Delivered and delivery-failed notifications with a re-attempt option
- Return, refund and exchange status so customers stop chasing your support team
- Low-stock and back-in-stock alerts driven by Unicommerce inventory events
High-value use cases for Indian e-commerce operations
The integration pays for itself fastest on the workflows that touch cash and returns. Cash on delivery still dominates Indian e-commerce, and every fake or impulse COD order that ships is a round-trip courier bill plus lost inventory time. A WhatsApp COD confirmation, sent the moment the order hits Unicommerce, asks the customer to verify before you dispatch — and a follow-up prepaid-conversion nudge with an incentive quietly shifts a share of those orders to paid-in-advance. On the growth side, abandoned-cart recovery and back-in-stock alerts pull buyers back at the exact moment intent is highest, and post-delivery review requests build the ratings that lift your marketplace listings. Each of these is a distinct automation you switch on independently, so you can start with one high-impact flow and layer the rest as you see results.
- COD order confirmation to filter fake and duplicate orders before dispatch
- Prepaid conversion nudges to reduce RTO and improve cash flow
- Abandoned-cart recovery timed to catch buyers while intent is fresh
- Post-delivery review and feedback requests to strengthen marketplace ratings
- Back-in-stock and price-drop alerts that re-engage waiting customers
How the setup works, step by step
Going live is a configuration exercise, not an engineering project. First you connect your Unicommerce account to InfiQ so it can receive fulfilment events securely. Next you map each Unicommerce event you care about to a WhatsApp message template — InfiQ helps you draft templates that fit Meta's category rules, since order and shipping updates qualify as utility messages while promotional nudges are marketing. You then enable only the automations you need and send test messages end-to-end against a real order to confirm the variables, buttons and tracking links render correctly. Once you are satisfied, you flip the flows live and every future Unicommerce event flows straight to WhatsApp. For teams that want conditional logic — routing by pincode, courier, order value or customer segment — InfiQ exposes webhooks and an API so a developer can extend the flow without rebuilding it.
- Connect Unicommerce to InfiQ once, with no change to your fulfilment setup
- Map events to Meta-approved templates in the correct category
- Enable the automations you want and test against a live order
- Go live, then extend with webhooks and API for custom routing when needed
Why route Unicommerce through InfiQ
Many notification tools stop at a single one-way blast — an order confirmation and nothing more. InfiQ wires the full loop: events in from Unicommerce, WhatsApp messages out, and customer replies synced back into one inbox your team already lives in. It runs on the genuine WhatsApp Business API rather than an unofficial workaround, so your messages are reliable and your account is not at risk. Crucially, you own the WhatsApp Business Account, its green-tick-eligible verified number and its BSUID (the Business-Scoped User ID used for the 2026 WhatsApp usernames change) — not InfiQ. That ownership means your template library, verification status and customer history stay portable. Pricing is transparent: InfiQ applies its platform rate in ₹, ex-GST, and shows each automation's message category up front so you always know whether a flow is billed as utility, marketing or authentication.
- Full two-way loop, not a fire-and-forget notification tool
- Official WhatsApp Business API — no gray-market gateways
- You own the WABA, verified number and BSUID
- Transparent ₹ pricing, ex-GST, category shown per flow
Frequently asked questions
Does Unicommerce sync with WhatsApp automatically once connected?+
Do I need a developer or any custom code?+
Can customer replies flow back to my team?+
How is WhatsApp messaging priced with this integration?+
Is there a free window where messages are not charged?+
Will connecting to InfiQ affect my Unicommerce setup or data?+
Do I own the WhatsApp number and account?+
How can this reduce COD returns and RTO?+
Still have questions?
Ask us on WhatsAppTurn every Unicommerce order into a WhatsApp conversation
Connect your Unicommerce account to InfiQ and go live with automated order, shipping and COD updates on the official WhatsApp Business API — book a demo and see the full flow on your own orders.