EasyEcom WhatsApp Integration
EasyEcom is where your orders, inventory and shipments live once a customer buys — across Amazon, Flipkart, your own D2C store and offline channels. But the data that matters most to a buyer usually stays trapped inside a dashboard your customer never sees. InfiQ closes that gap. As an official Meta Business Partner for the WhatsApp Business API in India, InfiQ turns every meaningful EasyEcom event — a confirmed order, a generated AWB, an out-for-delivery scan, a COD hold — into a timely WhatsApp message sent from your own verified business number. The result is fewer "where is my order?" tickets, higher COD acceptance, faster prepaid conversion, and a post-purchase experience that feels personal at scale.
How the data flows
EasyEcom
your system
InfiQ
rules + templates
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delivered · read
Live syncWhat the EasyEcom + WhatsApp integration does
EasyEcom already knows the full lifecycle of every order you fulfil, from the moment it drops in from a marketplace or D2C store to the day it is delivered or returned. InfiQ listens to those state changes and maps each one to a pre-approved WhatsApp template, so the customer hears from you at exactly the moments they care about. Instead of a buyer refreshing a courier site or opening a support ticket, they receive a branded message on the app they check dozens of times a day. Because everything runs on the official WhatsApp Business API through an official Meta Business Partner, your messages are compliant, your green tick and business name are preserved, and there is no risk of the bans that come with unofficial tools.
- Order confirmation the instant EasyEcom books the order
- Shipping and dispatch updates with AWB and courier details
- Out-for-delivery and delivered alerts pulled from courier scans
- COD confirmation before dispatch to filter fake and impulse orders
- RTO and failed-delivery notifications with a reschedule option
- Review requests and back-in-stock alerts to drive repeat revenue
High-value use cases for Indian sellers
The strongest returns from this integration are not vanity notifications — they are the automations that touch cash and retention directly. COD confirmation is often the single biggest win: a large share of Indian e-commerce still runs on cash on delivery, and a quick WhatsApp prompt asking the buyer to confirm before you dispatch weeds out the orders that would have turned into expensive returns to origin. Prepaid conversion nudges go a step further, offering a small incentive to switch a COD order to online payment, which locks in the sale and cuts your RTO exposure to zero. Order and shipping updates deflect the flood of status queries that otherwise clog your support channels, while post-delivery review requests and back-in-stock alerts quietly rebuild your repeat-purchase funnel. Each of these is triggered by a real EasyEcom event, so timing is precise rather than a blunt daily batch.
- Cut RTO by confirming every COD order before it ships
- Convert COD to prepaid with a timed incentive message
- Deflect 'where is my order' tickets with automatic tracking updates
- Win back abandoned carts synced from your storefront
- Trigger review requests a few days after delivery for social proof
How setup works, end to end
Getting live is a guided, no-code process inside the InfiQ dashboard, and most sellers finish in a single sitting. You start by connecting your EasyEcom account to InfiQ so the two systems can exchange events securely. Next you map each EasyEcom trigger to the WhatsApp template you want it to send, personalising fields like the customer's name, order ID, item and tracking link. You then switch on only the automations you need — there is no obligation to enable everything at once — and run a full end-to-end test with a real order so you can see the exact message a customer will receive before anyone else does. When you are happy, you go live. Developers who want deeper control can wire custom logic through EasyEcom webhooks and InfiQ's API, but that path is entirely optional.
- Connect EasyEcom to InfiQ with secure credentials
- Map events to approved WhatsApp templates and personalise fields
- Enable only the automations your business needs
- Test end to end with a live order, then go live
Why InfiQ rather than a single-message tool
Plenty of providers can fire one static notification and stop there. InfiQ wires the full loop: events flow in from EasyEcom, personalised WhatsApp messages flow out, and customer replies flow back into a shared team inbox where agents, quick replies or a chatbot can pick up the conversation. That two-way design is what turns a one-off alert into an actual channel — a buyer can reply to a delivery update to reschedule, or answer a COD prompt to confirm, without ever leaving WhatsApp. Everything runs on a WhatsApp Business account you own, tied to your own BSUID under Meta's 2026 usernames framework, so you are never held hostage to a vendor's number. And because InfiQ is WhatsApp-first and built for the Indian market, pricing is transparent ₹ per-message pricing, ex-GST, with utility-category messages billed at the low delivered-message rate that most order and shipping updates fall under.
- Full two-way loop, not just outbound notifications
- Shared inbox with agents, quick replies and chatbot handoff
- You own the number and account via your own BSUID
- Transparent ₹ pricing, ex-GST
Frequently asked questions
Does EasyEcom sync to WhatsApp automatically?+
Do I need a developer to set this up?+
Can customer replies sync back to my team?+
How does WhatsApp charge for these messages?+
Will COD confirmation over WhatsApp really reduce RTO?+
Do I own the WhatsApp number and account?+
Which WhatsApp automations should I turn on first?+
Is InfiQ an official WhatsApp partner?+
Still have questions?
Ask us on WhatsAppTurn every EasyEcom event into revenue on WhatsApp
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