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Message Status Tracking: Know Exactly What Happened to Every Message

Every WhatsApp message returns a status — sent, delivered, read, or failed — and tracking these across campaigns is how you measure real reach, protect your quality rating, and fix deliverability before it costs you.

Per-message and campaign-level sent/delivered/read/failed analytics. Spot failures, read-rate dips and quality risks early.
An order update message moving through sent, delivered and read ticks, with a campaign delivery summary.
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Delivery status

Message

Why it matters

'I sent it' isn't 'they got it, and read it.' Failed and undelivered messages, falling read rates, and rising blocks are early warnings of a quality problem that — unaddressed — throttles your messaging limits. Status tracking turns those into visible metrics you can act on: pause a bad template, clean a list, adjust timing, and protect your tier.

See it in action

A live preview shows a single message with its status ticks alongside a campaign dashboard mock — delivered, read and failed rates at a glance — so you can see both the individual message journey and the aggregate campaign health in one view.

Are you eligible?

To track message status across your WhatsApp campaigns, you'll need:

0 of 5 ready — tick the rest to confirm eligibility.

Set it up with InfiQ

Go from raw webhook events to actionable delivery analytics in a few steps:

0 of 5 steps done

  1. Enable status event delivery on your WhatsApp number so sent, delivered, read and failed events flow to InfiQ in real time.

Use cases

Campaign optimisation, quality-rating protection, list hygiene, A/B testing templates, and deliverability troubleshooting. Status data feeds directly into related workflows like tracking your quality rating and exporting analytics for deeper reporting.

Frequently asked questions

What message statuses exist on WhatsApp?+
Every message returns one of four statuses: sent, delivered, read, or failed. Together they tell you exactly what happened to each message you send.
Why should I track message status?+
Tracking status lets you measure real reach, protect your quality rating, and catch deliverability problems early — before falling read rates or rising failures throttle your messaging limits.
Can I see read rates per campaign?+
Yes. InfiQ aggregates status events by campaign and template, so you get delivered, read and failed rates for each send rather than just per-message ticks.
Does status tracking help protect my messaging tier?+
Yes. By surfacing failures, read-rate dips and quality risks as visible metrics, you can pause a bad template or clean a list early and avoid the quality drops that lower your tier.
Is status tracking real-time?+
Yes. Status events arrive via webhooks, so your dashboard reflects sent, delivered, read and failed states as they happen.
What can I do when I spot a problem?+
You can pause a poorly performing template, clean your recipient list, adjust send timing, or troubleshoot deliverability — all before the issue costs you reach or quality rating.

Still have questions?

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