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One template in, three test-ready angles out

Paste your template body and get urgency, benefit-led and social-proof rewrites — every {{n}} variable preserved, WhatsApp's 1,024-character limit respected, and a testing playbook attached.

How it works

Three steps, no signup

1

Paste your template body

Keep the {{1}}, {{2}} variables in place — the generator treats them as untouchable.

2

Compare the three angles

Each card explains what changed and why that angle wins in some audiences — plus live character counts.

3

Submit and split-test

Approve each variant as its own template, split your audience evenly, and measure reads and replies — one change at a time.

FAQ

Frequently asked questions

What do the three angles change?

Urgency adds a time-bound frame and moves the call-to-action up; benefit-led reorders the message so the customer outcome lands in the first sentence; social proof wraps your offer in a credibility frame. The core of your message — and every {{n}} variable — stays intact in all three.

Are my {{n}} variables safe?

Yes — variants are assembled from your original segments rather than rewritten word-by-word, so every variable appears exactly once, in the same order. Each card runs a computed check and shows it.

Do I need to submit each variant for approval separately?

Yes. Every distinct body is its own template in Meta's review — submit all the variants you plan to test (e.g. offer_diwali_a, offer_diwali_b) and get them approved before the campaign, not during it.

How big should each test arm be?

Enough to see a real difference: as a rule of thumb, at least ~500 recipients per variant for directional signal on read rate, more if you're measuring replies or clicks. Split randomly and change one thing at a time.

Which metric decides the winner?

Measure read rate AND reply (or click) rate — urgency angles often win opens while benefit angles win replies. Pick the winner on the metric closest to revenue for that campaign.

Talk to InfiQ

See what WhatsApp can do for your business

Tell us your volume — we map templates, estimate cost, and get you a sandbox in about 2 hours.

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Test templates where the results are visible.

InfiQ shows delivered, read and replied rates per campaign — so your A/B test ends with a number, not a feeling. 7-day free trial, no card required.

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