Ask for a satisfaction rating the moment it matters — right after a delivery, a return, or a support resolution — using a ready-made, Meta-compliant WhatsApp CSAT template built for Indian ecommerce brands. It ships with the correct utility category, tap-to-answer quick-reply buttons, and personalisation variables so each message reads like a genuine 1:1 check-in, not a survey blast. Copy the body below, drop in your customer's name and order, and start collecting structured feedback inside the free 24-hour service window with InfiQ.
Live previewfeedback_csat
Hi {{1}}, how was your experience with your recent order {{2}} from {{3}}? Your rating takes one tap and helps us serve you better. Please choose below.
Variables
Template at a glance
A utility-category WhatsApp template that asks ecommerce customers to rate a specific order or interaction with one-tap Great / Okay / Poor buttons — approval notes, sample variables and cost guidance included.
CSAT (Customer Satisfaction) works best when it is tied to a concrete, recent event so the customer knows exactly what you are asking about. For ecommerce, the highest-signal moments are the first few hours after an order is marked delivered, immediately after a return or exchange is completed, and right after a support ticket is closed. Sending at these moments keeps the interaction inside the free 24-hour service window that opens when a customer messages you, and it captures impressions while the experience is fresh rather than days later when memory fades. Because the message references a real transaction, it stays firmly in the utility lane and gets read almost instantly on WhatsApp — far higher engagement than an email survey buried in a promotions tab.
The three variables turn a generic prompt into a message that feels written for one person. {{1}} carries the customer's first name, {{2}} references the exact order ID so there is no ambiguity about which purchase you mean, and {{3}} names your store or brand for trust and recall. Keep the tone warm and low-effort — the ask is a single tap, not a paragraph of typing. Map each quick-reply button to a clear next action in your flow: a Great response can trigger a thank-you and an optional review-link follow-up, while an Okay or Poor response should route the conversation to a human agent or a short 'what went wrong?' branch so a dissatisfied customer is recovered before they churn or post a public complaint. Sending in the customer's preferred language — Hindi, Tamil, Bengali or others — noticeably lifts response rates for Indian audiences.
Submit this template under the Utility category because it is transactional and tied to a specific action the customer took. The single most common reason a feedback template gets rejected or reclassified is slipping promotional language into the body — a discount, a coupon, an upsell or a 'shop now' nudge instantly pushes it into the Marketing category and, at worst, triggers a rejection. Keep the wording strictly informational: reference the order, ask for the rating, and stop there. Provide realistic sample values for every variable when you submit, avoid ALL-CAPS shouting and excessive emoji, and make sure the quick-reply button labels stay short and neutral. Well-formed utility templates are typically reviewed and approved within a day, and InfiQ's template management flags likely-rejection wording before you submit so you are not stuck in a resubmission loop.
Since Meta moved off per-conversation billing on 1 July 2025, WhatsApp charges per delivered message according to the template's category. This CSAT template bills at the utility rate — one of the lower rate bands — for every message that is delivered. On top of Meta's live rate card, InfiQ applies its own transparent ₹ pricing (ex-GST), so what you see on your dashboard is what you pay, with no per-conversation surprises. Because a good CSAT programme deflects support tickets, surfaces at-risk customers early, and feeds your reviews and repeat-purchase engine, the utility-rate spend on these messages typically pays for itself many times over. Use the pricing page or a cost estimate to model your monthly ecommerce volume against the current utility rate before you scale it.
Start from the standard template, then adapt it to your journey. A shorter build trims to the core question plus a single {{1}} name variable for the fastest possible send and highest completion. A CSAT-plus-NPS build follows a Great tap with a second template inviting a public review or a referral, keeping the two asks separate so each stays compliant. And a regional-language build recreates the exact same utility structure in Hindi, Tamil, Telugu, Bengali or Marathi — each language version is a separate template that needs its own approval, but the category and variable logic stay identical. Whatever variation you pick, resubmit any edited wording for approval before it goes live.
Open it in InfiQ with the body, variables and buttons already filled in. Pick a name, submit for approval, and you can be live on the official WhatsApp Business API in about 2 hours.
Same category, different moment in the journey — most teams approve two or three of these together.
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