CRM integration
Native connector coming soonZoho CRM + WhatsApp via InfiQ
Reply to a new Zoho lead on WhatsApp within seconds of the record being created — and keep every conversation logged where your sales team already works.
How the data flows
Zoho CRM
your system
InfiQ
rules + templates
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Live syncWhy connect
What syncing Zoho CRM unlocks
Four flows teams typically wire up first when Zoho CRM starts talking to WhatsApp.
Instant lead follow-up
Zoho workflow rules call the InfiQ API the moment a lead lands, sending a personalised opener while the enquiry is still warm. Speed to first touch is the whole game.
Two-way contact sync
Push Zoho contacts and their field data into InfiQ lists for segmented broadcasts, and write new WhatsApp enquiries back as leads with source attribution.
Stage-based journeys
Deal moved to negotiation? Quote sent? Trigger a matching WhatsApp template from Zoho workflows so follow-ups happen on schedule, not on memory.
Conversations on the record
Log WhatsApp message history against the Zoho lead or contact via the API, so anyone opening the record sees the full context before they call.
How it works today
Connect today with webhooks and the REST API
No waiting on a connector: Zoho CRM and InfiQ can talk today over the same rails the native integration will use.
- 1
Create your API credentials
Sign in to the InfiQ dashboard and generate a scoped API key — it takes about a minute.
- 2
Wire Zoho CRM events to InfiQ
Point Zoho CRM's webhooks or automation layer at the InfiQ REST API, and subscribe to InfiQ webhooks for replies and delivery states.
- 3
Send approved templates
Trigger pre-approved WhatsApp templates with live data, and handle inbound replies in the shared team inbox or your own system.
Example flows
- Zoho workflow on lead creation → InfiQ API → welcome template within seconds
- Deal stage change → follow-up template matched to the stage
- Inbound WhatsApp enquiry → InfiQ webhook → new Zoho lead with source tagged
Endpoint references, payload examples and sandbox keys are in the developer docs.
Native Zoho CRM integration
A connector that authorises with your Zoho account, maps CRM fields to template variables, syncs contacts on a schedule and logs conversations back automatically — configured from the InfiQ dashboard, no Deluge scripts needed.
Native integration coming soon — connect today via webhooks and the REST API. Flows you build now carry over unchanged when the connector ships: it replaces the wiring, not your templates or automations.
Where it fits
Teams that pair Zoho CRM with WhatsApp
See how businesses in these industries run the flows above end to end on InfiQ.
Related
Where this integration fits
FAQ
Zoho CRM integration — common questions
Is the Zoho CRM integration available now?
Yes — you can connect Zoho CRM to InfiQ today using webhooks and the REST API. What is still in development is the native one-click connector; until it ships, the connection is API-based rather than point-and-click.
What can I automate between Zoho CRM and WhatsApp?
Instant WhatsApp follow-up on new leads, stage-based drip journeys, contact sync for segmented broadcasts, appointment and site-visit reminders, and logging inbound WhatsApp enquiries back into Zoho as leads with full history.
Do I need developers to set this up?
For the direct API route, yes — a developer typically wires up the first flow in a few hours using our docs at /developers. If you have no engineering bandwidth, you can bridge Zoho CRM and InfiQ through Zapier or Make without writing code. The native connector will remove the technical step entirely.
When is the native connector coming?
Native connectors roll out in phases and we do not publish dates we cannot keep — talk to us for the current roadmap. Building on the API today is safe: when the connector ships it replaces the plumbing, not your templates or message flows.
Put Zoho CRM on WhatsApp this week.
Start with the API today and switch to the native connector when it lands. Our team will map the flow in a 20-minute call.