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Meta Business Partner

Juspay WhatsApp Integration

Juspay orchestrates your checkout, routing and payment success rates. WhatsApp is where 500+ million Indians actually read and reply. InfiQ connects the two so every meaningful Juspay event — a link created, a payment authorised, a mandate due, a transaction that failed — becomes a timely WhatsApp message that moves money. As an official Meta Business Partner, InfiQ runs the loop on the official WhatsApp Business API: events flow in from Juspay, templated messages go out to customers, and their replies sync back to your team — on a WhatsApp account you fully own, with transparent ₹ pricing.

Connect {tool} free
Juspay payments to WhatsApp Business API
Integration type
Official WhatsApp Business API (Meta Business Partner)
Channel
No-code event mapping; webhooks optional
Setup
Your own WhatsApp account and BSUID
Account ownership
Per delivered message by category + transparent ₹ platform pricing (ex-GST)
Billing
D2C, lending/NBFC, subscriptions, services
Best for
Wire Juspay payment events to WhatsApp with InfiQ — send links, confirm payments, retry failures and chase EMIs automatically on the official API you own.

How the data flows

Juspay

your system

payment.captured

InfiQ

rules + templates

→ payment_receipt
Customer

Payment of ₹2,499 received — receipt attached. Thank you!

✓✓

delivered · read

Live sync

What the Juspay + WhatsApp integration actually does

Most tools stop at a single static broadcast. InfiQ wires the full payments loop end-to-end. Juspay sits at the heart of your transaction stack — payment page, smart routing across acquirers, tokenised mandates for subscriptions and EMI, and detailed success/failure signals. InfiQ listens to those signals and turns each one into a WhatsApp message on the official Business API, then routes any customer reply back into a shared inbox your agents can work from. The result is a closed circuit: a customer receives a link in chat, taps to pay through Juspay's page, gets an instant confirmation, and — if anything goes wrong — is nudged to retry, all without your team lifting a finger.

  • Send Juspay payment links directly inside a WhatsApp chat with a tap-to-pay button
  • Fire an instant confirmation the moment Juspay authorises a payment
  • Detect failed or dropped transactions and send a fresh retry link automatically
  • Remind customers ahead of EMI instalments and recurring-mandate debits
  • Sync customer replies back so an agent can help within the free 24-hour window

High-value use cases by business type

The same plumbing pays off differently depending on what you sell. Because InfiQ lets you choose which Juspay events fire which templates, you can start with the two or three flows that recover the most revenue for your model and add the rest later. These are the patterns Indian businesses reach for first.

  • D2C and retail: abandoned-checkout recovery with a one-tap retry link, and order-paid confirmations that cut 'did my payment go through?' support tickets
  • Lending and NBFC: EMI-due reminders, missed-instalment retries, and mandate-registration nudges timed to Juspay's recurring events
  • Subscriptions and SaaS: renewal reminders before a tokenised charge, plus dunning messages when a recurring debit fails
  • Services and education: send a Juspay payment link in-chat for invoices, deposits or course fees and confirm the second it clears
  • Travel and hospitality: booking-payment confirmations and balance-due reminders ahead of the stay or trip

How you set it up

Getting live is a short, guided path rather than an engineering project. You connect Juspay to InfiQ once, decide which events should message customers, and map each event to a Meta-approved WhatsApp template. Templates for utility messages like confirmations and reminders are quick to approve because they are clearly transactional. You then test the whole chain against a live transaction before switching automations on for real traffic — so nothing goes out to customers until you have seen it work end-to-end.

  • Connect Juspay to InfiQ — authorise the link so InfiQ can receive Juspay events
  • Map events to templates — match 'payment success', 'payment failed', 'mandate due' and more to your approved WhatsApp templates
  • Switch on the automations you need — enable only the flows that matter to your model
  • Test end-to-end and go live — run a real transaction, confirm the message lands, then open it to full volume

Why run Juspay on WhatsApp through InfiQ

Two things separate a genuine integration from a glorified export. First, ownership: InfiQ provisions the official WhatsApp Business API on an account you control, complete with your own BSUID (Business-Scoped User ID) ready for Meta's 2026 usernames change — you are never renting space on a shared sender that could disappear. Second, honesty on cost: since Meta moved off per-conversation billing on 1 July 2025, WhatsApp charges per delivered message by category, and utility messages such as payment confirmations and EMI reminders sit in the lower-priced tier. InfiQ applies its own transparent ₹ pricing (ex-GST) and shows you the category for every template, so there are no surprises when the bill arrives. Juspay's gateway fees for the payments themselves are billed by Juspay, separately and unchanged.

Talk to InfiQ

Automate WhatsApp with your stack

Tell us what you want to connect — we’ll map the flows and get you a sandbox in about 2 hours.

Step 1 of 2
WhatsApp

Protected by invisible spam checks · replies within 1 working day

Frequently asked questions

Does Juspay sync with WhatsApp automatically once connected?+
Yes. After you connect Juspay to InfiQ and map your events, each qualifying Juspay event triggers the matching WhatsApp message in real time — no manual export or nightly batch. You choose exactly which events fire a message.
Do I need a developer to set this up?+
No. The core flow — connect Juspay, map events to Meta-approved templates, turn on automations — is configuration, not coding. Webhooks and the InfiQ API are available if you want custom branching logic, but they are optional.
Can customer replies come back to my team?+
Yes. The integration is two-way where applicable. When a customer replies to a payment link or confirmation, that message syncs back into your InfiQ inbox so an agent can respond within the free 24-hour service window.
How is this billed?+
WhatsApp bills per delivered message by category (marketing, utility or authentication) since Meta ended per-conversation billing on 1 July 2025. InfiQ applies its own transparent ₹ pricing (ex-GST). Juspay's gateway fees for the actual payments are billed separately by Juspay.
Will payment reminders count as marketing or utility messages?+
Transactional messages like payment confirmations, EMI reminders and mandate-due alerts are typically utility messages, which are priced lower than marketing. A promotional resend of a checkout link would be a marketing message. InfiQ shows the category so you always know the rate.
Do I own the WhatsApp number, or is it shared?+
You own it. InfiQ provisions the official WhatsApp Business API on an account you control, including your own BSUID (Business-Scoped User ID). You are never on a shared sender that could be taken away.
Can I retry failed payments through WhatsApp?+
Yes. When Juspay reports a failed or dropped transaction, InfiQ can send a WhatsApp message with a fresh retry link and a one-tap button, which recovers a meaningful share of payments that would otherwise be lost.
Is this compliant with Meta's rules?+
Yes. Everything runs on the official WhatsApp Business API with Meta-approved templates, and InfiQ is an official Meta Business Partner. There are no unofficial workarounds that put your number at risk of a ban.

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