Which WhatsApp category does this order confirmation template use?+
Utility. It is a transactional message tied to an order the patient has just placed, so it qualifies for the utility category and bills at the utility per-message rate rather than the higher marketing rate.
Does an order confirmation need patient opt-in?+
Yes. Even for utility messages you need valid consent to message the patient on WhatsApp — collected at booking, registration or checkout. The utility category governs how the message is priced and reviewed; it does not remove the consent requirement, which matters even more when you handle health information.
Can I edit the wording of the template?+
Yes. You can change the copy, variable order and button labels, but the message must stay strictly informational to remain in the utility category. Any edit has to be re-submitted for Meta approval before it goes live.
How fast can I start sending after submitting?+
Utility templates are usually reviewed within a business day. Once approved, you can trigger confirmations instantly from your HIS, LIMS or pharmacy system through InfiQ — most orders confirm within seconds of being placed.
Is it compliant to send health-related order details on WhatsApp?+
Sending an order confirmation with a reference number, item names and a payable amount is standard transactional messaging and is compliant with valid consent. Keep clinical results, diagnoses and medical advice out of the template — this message confirms the order, it does not deliver medical findings.
How much does each confirmation cost?+
Each delivered message bills at Meta's utility rate. With InfiQ you pay transparent ₹ pricing, ex-GST, so you can forecast the cost against your monthly order or booking volume using the calculator on this page.
Can I send this template in Hindi or a regional language?+
Yes. Create a language variant of the same template — Hindi, Tamil, Bengali, Marathi or another language your patients prefer. Each variant is approved separately, so submit them together to launch every language at the same time.
What are the buttons for?+
The buttons carry the next action so the patient does not have to type. Common choices are View order, Reschedule and Call front desk — quick-reply or URL buttons that keep everything inside the same conversation and reduce inbound calls.